CURRÍCULO

Para mais
informação,
digitalizar o código QR abaixo.

Exp e r iênc i a s Formação

sept 2021-hoje - Gerente da empresa
ATELIER MOBLEU - Porto sept-jul 2020/21 - Primeiro ano de tese de mestrado em design de moda
Faculdade de Arquitetura - Lisboa
desenvolvimento de novos produtos / drapeada / design de moda I-II / moda eco-responsável
oct-dec 2019 - fashion designer junior jan-jul 2020 - caixeiro / tecnologia de moda I-II / crítica de design / cultura e estética urbana /
JUDY WU LDN - Londras Supermercado portugues - Villeurbanne metodologias de investigação de concepção.

estilo / criação de modelos / protótipos / CAD / sourcing e forneci-
mentos / vendedora de materiais / pop up store.
jul-sept 2019 - costume designer junior
Kraken Counter Couture - Londras
costura à mão / fotografia de produto / edição fotográfica / envio de
correio eletrónico / comunicação da marca / rede sócias.
caixa / receção de clientes / limpeza e gestão de lojas.
sept-fev 2016 - 2020 - Bachelor designer e modelista
ago-sept 2017 - vendedor junior Esmod Lyon University group - Lyon
Zadig & Voltaire - Lyon Part-Dieu
designer de moda para mulheres e homens / inglês profissional / ilustração /
marketing / CAD (photoshop - illustrator - indign - modaris lectra - WGSN) /
consultor de vendas / caixa / gestão de lojas / merchandising / remodelação /
comunicação / história da moda.
serviços pessoais.

mar-abr 2018 - modelista junior jun-ago 2015/16 - Caissière / assistente de vendas 2016 - B.A. (Hons.) em Literatura e Artes Visuais
Doriane Van Overeem - Bruxelas Lusitano market et E.LECLERC - Péronnas / Bourg en Bresse Liceu Lalande - Bourg en Bresse
elaboração de modelos / organização e gestão de showrooms / caixa / revestimento e merchandising / limpeza e armazenamento /
protótipos / desenho de acessórios. ajudar o supervisor.

Co m p etê nci a s Concursos

informática networking pessoal idiomas 02/04.2021 - concurso de design de moda para Combois de Portugal.
01/02.2021 - concurso de desenho de lenço para Life is a mesh.
04.2018 - colaboração estudantil para a associação : Ocean Rescue.
Adobe illustrator Comunicação Adaptabilidade Francês - Língua materna C2
02/05.2018 - concurso uniforme de moda para ESMOD x REVOL.
Adobe Photoshop Estratégia marketing Exaustivo Inglês - Profissional C1 12. 2017 - concurso de design para a colaboração ESMOD x Hard rock cafe Lyon.
Adobe Indesign Conteúdo criativo Colaborativo Português - Intermediário A2/B1 01.2017 - concurso de design para "Le villages des créateurs".
11/12.2016 - colaboração estudantil para a
Procreate Mailing Criativo Italiano - Básico A1 associação FRISSE (alias les Sœurs de la Perpétuelle Indulgence).
Cyberlink (power director) Trabalho em equipa Empática 03.2016 - concurso de desenho para a bolsa de estudo de ELLE
Solidarité Mode.
Modaris Lectra Criação de redes Resolução de

Pack Office (word/excel..) problemas

Canvas Ética de trabalho

Método de investigação científica

2
 MEMORIA DESCRITIVA

CONCEITO p.5

INSPIRAÇÕES p.8

MOODBOARD p.10

ÍNDICE CONCEPÇÃO DE ESTAMPAS TÊXTEIS p.11

PESQUISA DE DISPOSIÇÃO p.12

PAINEL DE MATÉRIAS p.14

PAINEL DE ACESSÓRIOS p.15

ESTRUTURA DA COLEÇÃO p.16

FICHAS TÉCNICAS p.18

DIPLOMA

CONTACTO

3
EDITORIAL

Camille Moço is a young, innovative and committed

brand whose mission is to offer eco-conscious and
accessible designs. Our brand is positioned on the
market of ethical fashion and upcycling, that’s why in
each of our collections we work primarily on the de-
sign of our products so that they do not create any
textile waste during their production. Our design pro-
cess combines upcycling and zero waste patterns.
These two methods allow us to create innovative,
creative and environmentally friendly products.

4
OUR CLIENTS

Our clientele is very eclectic but they

all have one thing in common: they
are committed to young eco-frien-
dly brands. As our showroom is lo-
cated in the historical and touristic
center of Porto, we have the chance
to interact with a lot of foreign and
portuguese customers from all over
the world. But our main buyers re-
main our French, Portuguese, Ita-
lian and German customers. Our
brand is aimed at a very wide au-
dience, between 20 and 65 years
old. Our creations are not limited to
any genre, we tailor our products
for everyone at no extra cost. By
creating a B2C relationship with our
customers we get to know their opi-
nions and needs on a product dedi-
cated to be more eco-responsible.

Madame Theodora portant notre ensemble sea Monsieur Nicolas portant notre ensemble A
women request upcyclé à partir de vieux jeans de modernidade Portuense dans notre cabine d’es-
seconde main. sayage.
Monsieur Gabriel se photographiant en portant
notre ensemble A modernidade Portuense dans
notre cabine d’essayage.

Madame Rita se photographiant en portant notre

sac Anonovo 0.1 upcyclé.

6
N O S VA L E U R S
Exclusiity The Camille
Moço brand certainly targets a
large clientele, however as our
brand is committed to the en-
vironment we have decided to
produce our designs in limited
edition with small series via se-
cond hand fabrics or via end
of factory fabrics (dead stock)
which makes our product ex-
clusive. Moreover, each piece
is unique in a way because
upcycled pieces are some-
times produced with different
fabrics even if it is the same
product at the beginning.
Consciencious The
Camille Moço brand is very
committed. Our working me-
thods, whether in design,
sales, production, sourcing,
transportation, textile waste
treatment, etc., are always
meticulously designed to ge-
nerate as little pollution as
possible. Thanks to our crea-
tive process which is based
on the principles of design
thinking, zero waste pattern
making and the reuse of se-
cond hand materials, we
succeed in creating crea-
tive and ethical collections.
Casual Our clothing style
is focused on comfort. Each of
our models are cut to be worn
daily with comfortable and
pleasant to the touch textiles.
In addition, our goal is to de-
sign products that give access
to a great freedom of move-
ment, so that our customers
can wear our creations with
ease while performing each
task of his daily life. The term
"Casual" also defines our rela-
tionship with our customers,
Camille Moço remains a spon-
taneous brand that interacts
easily and permanently with
its customers so that they are
perceived as collaborators.
7
MARKETING POSITION
Marine Serre is an inspiration be-
cause she mixes upcycling and
ready-to-wear in European "in-
dustrial" and custom clothing. She
continues to direct her collec-
tions towards a non-gendered and
sportswear style, with comfortable
and eco-responsible materials. Her
turnover in 2021 is 15 207 100,00 €.
8
Buisiness model. Direct competitor or not on the same market.
Resap is a young French
brand of Upcycling which
sells its products in B2C Young Portuguese
and B2B at Galeries La- upcycling brand
fayette for example. but dedicated to a
Maison Cléo is a brand Maria Carlos Baptista non-profit cause.
of women’s ready-to- is a young alternative
wear clothing made and eco-responsible
in France. The brand Portuguese brand
has its own workshop that produces local-
in Lille, they use dead ly in Portugal. Sells its
stock fabrics to make products in B2C via its
their limited edition website in pre-order.
products. Its turnover
in 2020 is 217 500,00€.
As the upcycling market is still uncertain in terms of Portuguese and also French competition (as few upcycling brands are pre-
sent in the fashion market yet even if the trend may change in the future) then it is still difficult to confirm our definitive compe-
titors. However, our business model is an inspiration for our company and our brand, we want the practice of upcycling not to
be a sub-practice but a standard to improve our production chain and the textile industry. We believe that a young brand that
produces locally and in limited series will always be less polluting and more ethical, our will is to remain a family business that
collaborates with other fashion professionals to sell its sustainable and eco-responsible collections.

- The prices of our products are calculated according to the PR (cost price) + company margin + IVA (23%) for our line bis of
Upcycling accessible and distributed in B2C in our own store.
- The prices of our products are calculated according to the PR + company margin (+ distributor margin) + IVA (23%) for our
eco-responsible main line and distributed in B2B and B2C in our own store.
- Our added value remains based on our zero-waste creation process, with our options made to order for our customers, or in
limited editions with second hand materials.
- The sizes made small series are : S- M - L (for other sizes it will be on measure without expenses for the moment).
- The type of marketing: B2C with our digital and physical store + B2B with collaborators.

Our collaborations in 2022:

- Collaboration with the Portuguese brand "ETIKWAY" as a member of the jury for an upcycling contest and participation in the
fashion show organized by the brand in Lisbon.
- Collaboration with illustrators/ceramists like Sophie Roux Energie, Pauline Maure and Rita Priscilia to exhibit and sell their
works in our store.
- Collaboration with the brand Ish Upcycled Wear to sell their collection in our physical store alongside us.
- Collaboration with the brand Noir Morphosis to sell their products in our physical store alongside us.
- Participation in the Fashion Week of Porto for the SS23 edition as finalists of the fashion competition Bloom Fashion Portugal.

9
 AT E L I E R M O B L E U C ATA L O G U E
MOODBOARD

In designing this first men’s spring-summer 2023

Arquivo pessoal de fotografia da Universidade de Arquitetura do Porto. Arquivo pessoal de fotografia da Universidade de Arquitetura do Porto. Arquivo pessoal de fotografia da Universidade de Arquitetura do Porto.

ready-to-wear collection, I was inspired by the crea-

tive process of two Portuguese architects from
Porto: Fernando Lahnas and Alvaro Siza. From
the pictorial style of Fernando Lahnas, I transcri-
bed three of my photographic series taken at the
Faculty of Architecture of Porto (designed by Al-
varo Siza) into three prints. The entire collection
is then built with a zero waste pattern, meaning
that at the end of the production of this collection
there is no textile waste left. A modernidade Por-
Linear - Proporcional - gradiente - zero lixo - geométrico - contrastado. tuense is a casual, eco-responsible and sustai-
e
nable men’s collection thanks to its 100% recycled
polyester bio-degradable material. Please note
Alice Blue - Wild blue Yonder - Bone - Silver - Pale Silver - Middle Grey - Davys Grey - Black Chocolate
10 Estudos de traçado para o O54-89-93. that our collections can also be tailored for women.

ESTRUTURA DA COLEÇÃO

O9-49 (1949 Óleo O54-89-93 (1993).

8 9
10
11
 Throughout the seaman closet, I have tried to mix a feminine and a man details closet in-
spired from the style of the seventies. The patriot and sea inspirations colors, refresh the
style of the garments and make it young and easy to wear. The print is inspired by the light

AT E L I E R M O B L E U C ATA L O G U E
and the shape of the sea water. The next page shows some of my research for the product
development through collages and photo-montage between different cloth and volume.

Sea Women request is a women’s ready-to-wear col-

lection for fall/winter 2024 inspired by the uniform of
the French Navy sailors during the 70s. We wanted
to retranscribe this symbolically masculine profes-
sion into a more feminine version. We had fun crea-
ting our own prints, inspired by combat ships or the
shape of the water to create a whole new "uniform".
The materials of this collection are 100% sustainable
and eco-responsible with a lot of denim 100% cot-
ton, technical fabrics more waterproof 100% recy-
cled polyester. This collection is functional, graphic,
fun and historical. It can also be transcribed for men.

Carolina herrera_ 3
Jacques Perrin_
Karl Lagerfeld Chloe_
Contemporary sailor uniform_
10
Brigitte Bardot_
Dazzle ship Bretagne_
Brassai, conchita and the seamen_
Pinterest ships_
David Bowie 1970_
Jacques Garofalo, the sailors_

12
13
G U I D E D E S M AT I E R E S

14
TA B L E A U X D E P R I X

Prix de vente The modernity of the Portuense SS 23

Price of a printed shirt: 213€ PV

Price of a combination 0.5 printed: 338€ (on order) PV
Price of a 0.2 printed suit: 326€ (on order) PV
Price of printed pants: 140€ PV
Price of printed shorts: 95€ PV
Price of a printed t-shirt: 112€ PV
Price of a printed tunic: 132€ PV
Scarf: 35€ PV

Price estimate (=to be reviewed after production) AW 24

Prix de manteau imprimé : sur commande

Combinaison imprimé : sur commande
Prix de blouson en velours : 145€
Prix de la chemise blanche : 95€
Prix du top imprimé : sur commande
Prix du top unie : 109€
Prix du pantalon à plis : 228€
Prix de pantalon évasé : 195€
Prix de jupe crayon : 86€
Prix de jupe à plis imprimé : sur commande

15
UPCYCLING LAB & FRIPERIE

During our first year, we opened a

second hand and vintage clothing
store. However, with the stock in
our store, we decided to deve-
lop our initial project: our Upcycling
fashion brand. By transforming our
unsold items, we were able to show
our customers the creative poten-
tial that Upcycling fashion provides.
Many of our customers were increa-
singly attracted to our brand so we
chose to start a new construction in
our Boutique-Atelier and remodel
our stock into a clothing and design
workshop. The second hand store
Atelier Mobleu closes its doors to give
life to a new project: Galéria Moço.

16
S T R AT E G I E D E C R O I S S A N C E

Many changes will be added to our company in 2023 because the brand name and the name of the sign will officially change in or-
der to differentiate our old activity from the new one. Work is in progress in our store to open our workshop and thus differentiate
our new brand and our design activity. During this first year, we are starting to invest more in our business by employing a full time
sales person and a social media community manager who will be in charge of developing our brand image on social networks. Over
the course of the year, our first interns will make an appearance in our workshop, which will have enough space to accommodate
them. Our collection calendar is optimized to create two collections a year (spring/summer) and (fall/winter), while our capsule bis
which will offer exclusive upcycled and accessible products will be produced throughout the year with half-monthly drops in our store.

17
SAISONS DROP ET LIVRAISON

18
C O N TA C T O

camille.moco@gmail.com
camille.moco@fr.esmod.com

177, rua 31 de Janeiro

4000-543, Porto

PT : 937312834
FR : (+33)0675450938

OBRIGADA PELA ATENCAO !

19
OBRIGADA !
BLOOM PORTUGAL EDIÇÃO 2023 Portfolio : https://www.ateliermobleu.com/ https://camillemoco.weebly.com/
20