Psicoterapias

Breves
Psic. Rafael F. Magalhães
CRP 06/136920
 PROPOSTA E HISTÓRICO

• Como tudo o que é novo, as Psicoterapias Breves tem seu

histórico marcado por uma série de paradigmas;
• Os pacientes vêm ao processo clínico buscando alívio
sintomático, desta forma...
• Numa perspectiva psicanalítica, havia o entendimento de que a
análise é um processo que demanda tempo;
 PROPOSTA E HISTÓRICO

• O próprio Freud admitiu conflitos para fazer com que alguns de

seus pacientes se mantivessem no processo;
• Ao mesmo tempo, Freud enfatizou que outros tinham
dificuldades para encerrar o processo terapêutico;
• Aqui, concordamos que há pacientes que precisam de mais, e
outros, menos;
• Como dar uma medida saudável ao processo?
 PROPOSTA E HISTÓRICO

• A realização de atendimentos breves, a princípio feria a proposta

da análise;
• A associação livre justificava um processo que não poderia ser
direcionado;
• Da mesma forma, a Psicanálise não possui em seus primórdios
um modelo de estruturação terapêutica;
 PROPOSTA E HISTÓRICO

• Sem estruturação, não havia como integrar a técnica a uma

descrição do funcionamento psíquico;
• A prática breve exige estruturação;
• A Psicanálise tem um rótulo dogmático, como resultado do
momento em que Freud construiu o modelo;
• Isto é, não havia instrumentos teóricos construídos para lidar
com uma prática tão estruturada;
 PROPOSTA E HISTÓRICO

• Assim, as Psicoterapias Breves nasceram do desejo por uma

prática clínica que preconize o atendimento de questões mais
centrais do paciente;
• Ou seja, enxergar no sofrimento do paciente uma origem que
possa ser tratada e produzir alívio;
• Técnicas foram criadas por diversos autores e, no entanto, ainda
há boa resistência prática;
 TABLE OF CONTENTS

01 02 03
ABOUT US MARKET ANALYSIS GOALS & STRATEGY
Here you could describe Here you could describe Here you could describe
the topic the topic the topic

04 05 06
CONTENT PLAN BUDGET KPI OVERVIEW
Here you could describe Here you could describe Here you could describe the
the topic the topic topic
01
ABOUT US
You can enter a subtitle here if you
need it
 OUR HISTORY

Despite being red,

Jupiter is the biggest Mars is cold

Mercury is the planet 2020

Venus has a beautiful smallest planet 2019
name 2018
2017
WHAT SETS US APART?

● Here you could state one of your qualities

● Here you could state one of your qualities

● Here you could state one of your qualities

● Here you could state one of your qualities

 GUIDING PRINCIPLES

MISSION VISION
Mercury is the closest planet Venus has a beautiful name
to the Sun and the smallest and is the second planet
one from the Sun
“This is a quote, words full of wisdom that
someone important said and can make the
reader get inspired.”

—SOMEONE FAMOUS
 02
MARKETING
ANALYSIS
You can enter a subtitle here if
you need it
 AUDIENCE DEMOGRAPHICS
GENDER

30% 70%
MAN WOMA
N

OCCUPATION AGES
Engineer 25-35
Teacher 36-45

Scientist 46-55
 TOP SOCIAL NETWORKING SITES

70% 90% 40%

Neptune is the farthest Despite being red, Mars Mercury is the closest
planet from the Sun is actually a very cold planet to the Sun and the
place smallest
 BUYER PERSONA
AGE JOB
25-35 Publicist

GENDER INCOME RANGE

Female $1500-$2000

STUDIES MARITAL STATUS

Degree in Advertising Single

LOCATION HOBBIES
Madrid, Spain Sports and social media
 ANALYZING THE COMPETITION

NEPTUNE MERCURY
Neptune is the farthest MARS Mercury is the closest
planet from the Sun Despite being red, Mars is planet, to the Sun
a cold place
 03
GOALS &
STRATEGY
You can enter a subtitle here if
you need it
 OUR GOALS

30M
SUBSCRIBERS
10M Neptune is the farthest
planet from the Sun
20M
FOLLOWERS LIKES
It’s a gas giant and the
Despite being red, Mars is
biggest planet in the Solar
actually a very cold place
System
 OUR STRATEGY

STEP 1 STEP 5
Neptune is the farthest Mercury is the closest
planet STEP 3 planet to Sun

Venus has a beautiful

name, but it’s hot

STEP 2 STEP 4
It’s a gas giant and the Despite being red, Mars
biggest planet is a cold place
AWESOME
WORDS
 A PICTURE
IS WORTH
A THOUSAND
WORDS
 04
CONTENT
PLAN
You can enter a subtitle here if
you need it
 OUR TEAM

GINA RENA JOHN

You can replace the You can replace the You can replace the
image on the screen with image on the screen image on the screen with
your own one with your own one your own one
OUR AREAS OF EXPERTISE

VENUS
Venus has a beautiful name, but
it’s hot

NEPTUNE
Neptune is the farthest planet
from the Sun

MERCURY
Mercury is the closest planet to
the Sun
 WHAT CONTENT
ARE WE GOING TO CREATE?

VENUS
Venus has a
MERCURY beautiful name, MARS
but it’s terribly hot
Mercury is the Despite being red,
closest planet Mars is actually a very cold
to the Sun place
 WHAT TONE
ARE WE GOING
TO USE?
Mercury is the closest planet to the
Sun and the smallest one in the Solar
System—it’s only a bit larger than the
Moon
THE PLATFORMS WE’RE GOING TO USE

YOUTUBE FACEBOOK INSTAGRAM

2010-2019 2019-2020 2011-2020

Mercury is the Venus has a Despite being red,

closest planet to beautiful name, but Mars is actually a very
the Sun it’s terribly hot cold place
 CONTENT SHARING PLAN

ON PUBLISH

SAME DAY AS POST

DAY AFTER POST

WEEK AFTER POST

MONTH AFTER POST

CUSTOM DATE
 TIMELINE CALENDAR

Day 1 Day 3
Venus has a beautiful name, Mercury is the closest planet
but it’s hot to the Sun

Despite being red, Mars is a Jupiter is the biggest planet

cold place of them all

Day 2 Day 4
05
BUDGET
You can enter a subtitle here if
you need it
 ADS EXPENSES

$9,000 $3,459 $1,200

Instagram Facebook Twitter
 YOU CAN USE A TABLE

MASS DIAMETER SURFACE GRAVITY

Mercury 0.06 0.38 0.38

Mars 0.11 0.53 0.38

Saturn 95.2 9.4 1.16

Mercury is closest planet to the Sun and the smallest

one in the Solar System
 REVIEW YOUR IDEAS!

MERCURY VENUS MARS

Mercury is the Venus has a Despite being red,

smallest planet beautiful name Mars is cold

JUPITER SATURN NEPTUNE

It’s the biggest Saturn is the ringed Neptune is the

planet of them all one farthest planet
 06
KPI OVERVIEW
You can enter a subtitle here if
you need it
 KPI OVERVIEW

TOTAL LEADS SALES-READY LEADS

1,408 408
Leads this month Sales-ready leads this month

NEW CUSTOMERS NEW REVENUE

4,203 $50,408
New customers this month New revenue this month
 THIS IS A MAP

Despite being red, Jupiter is the biggest

Mars is a cold place planet in the Solar
for living System

It’s the closest Venus has a beautiful

planet to the Sun and name, but it’s terribly
the smallest hot
 THIS IS A GRAPH

2,000 Followers

40,000 Viewers

3,000 Subscribers

To modify this graph, click on it, follow the link, change the data and paste the new
graph here
 YOUR COLLECTION

MARS VENUS
Mars is actually a Venus has a
cold place beautiful name

SATURN JUPITER
Saturn is a gas giant It’s the biggest
and has rings planet of them all
LET’S SOLVE SOME PROBLEMS

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PROBLEM SOLUTION
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