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Altere apenas as células em ANO1

ATUAL/BASE
AMARELO e LARANJA JANEIRO FEVEREIRO MARÇO ABRIL MAIO JUNHO

Investimento e Performance
INVESTIMENTO (R$) R$ 13,000.00 R$ 16,900 R$ 16,900 R$ 16,900 R$ 21,970 R$ 21,970 R$ 21,970
Crescimento em Investimento em Ads (%) 30%
ROAS 7.69 6.15 6.15 6.15 5.54 5.54 5.54
Perda de Performance dos Ads mês a mês (%) 20.00% 10%

Vendas
Pedidos Finalizados (nº) 300 Err:511 Err:511 Err:511 Err:511 Err:511 Err:511
Produtos/Serviços Vendidos (nº) 560 Err:511 Err:511 Err:511 Err:511 Err:511 Err:511
Receita Novos clientes (R$) R$ 100,000.00 Err:511 Err:511 Err:511 Err:511 Err:511 Err:511
Taxa de retorno (%) 30% Err:511 Err:511 Err:511 Err:511 Err:511 Err:511
Ticket Médio (R$) Err:511 Err:511 Err:511 Err:511 Err:511 Err:511 Err:511

Custos Variáveis (R$)


Frete R$ 7,000.00 Err:511 Err:511 Err:511 Err:511 Err:511 Err:511
Imposto R$ 1,000.00 Err:511 Err:511 Err:511 Err:511 Err:511 Err:511
Materia prima/Custo produto R$ 20,000.00 Err:511 Err:511 Err:511 Err:511 Err:511 Err:511
Marketplace R$ 1,500.00 Err:511 Err:511 Err:511 Err:511 Err:511 Err:511
Comissão R$ 10,000.00 Err:511 Err:511 Err:511 Err:511 Err:511 Err:511

Total = Custos Variaveis (R$) R$ 39,500.00 R$ 50,830 R$ 51,220 R$ 51,220 R$ 58,204 R$ 59,927 R$ 59,927

Margem de Contribuição R$ R$ 60,500.00 Err:511 Err:511 Err:511 Err:511 Err:511 Err:511

Margem de Contribuição % 60.50% Err:511 Err:511 Err:511 Err:511 Err:511 Err:511

Custos Fixos (R$) R$ 67,500.00 R$ 67,500 R$ 67,500 R$ 67,500 R$ 67,500 R$ 67,500 R$ 67,500
Time R$ 30,000.00 R$ 30,000 R$ 30,000 R$ 30,000 R$ 30,000.00 R$ 30,000 R$ 30,000
Plataforma (ecommerce,email,marketplace...) R$ 1,000.00 R$ 1,000 R$ 1,000 R$ 1,000 R$ 1,000.00 R$ 1,000 R$ 1,000
Equipe de conteído R$ 3,000.00 R$ 3,000 R$ 3,000 R$ 3,000 R$ 3,000.00 R$ 3,000 R$ 3,000
Aluguel R$ 5,000.00 R$ 5,000 R$ 5,000 R$ 5,000 R$ 5,000.00 R$ 5,000 R$ 5,000
Condominio R$ 2,000.00 R$ 2,000 R$ 2,000 R$ 2,000 R$ 2,000.00 R$ 2,000 R$ 2,000
Luz R$ 1,500.00 R$ 1,500 R$ 1,500 R$ 1,500 R$ 1,500.00 R$ 1,500 R$ 1,500
Outras pessoas R$ 25,000.00 R$ 25,000 R$ 25,000 R$ 25,000 R$ 25,000.00 R$ 25,000 R$ 25,000

EBITDA (R$) -R$ 20,000.00 Err:511 Err:511 Err:511 Err:511 Err:511 Err:511
EBITDA (%) -20.00% Err:511 Err:511 Err:511 Err:511 Err:511 Err:511

Fluxo de Caixa
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ANO1
JULHO AGOSTO SETEMBRO OUTUBRO NOVEMBRO DEZEMBRO JANEIRO FEVEREIRO MARÇO

R$ 28,561 R$ 28,561 R$ 28,561 R$ 37,129 R$ 37,129 R$ 37,129 R$ 48,268 R$ 48,268 R$ 48,268

4.98 4.98 4.98 4.49 4.49 4.49 4.04 4.04 4.04


10% 10% 10%

Err:511 Err:511 Err:511 Err:511 Err:511 Err:511 Err:511 Err:511 Err:511


Err:511 Err:511 Err:511 Err:511 Err:511 Err:511 Err:511 Err:511 Err:511
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Err:511 Err:511 Err:511 Err:511 Err:511 Err:511 Err:511 Err:511 Err:511
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R$ 68,098 R$ 70,115 R$ 70,115 R$ 79,675 R$ 82,035 R$ 82,035 R$ 93,220 R$ 95,981 R$ 95,981

Err:511 Err:511 Err:511 Err:511 Err:511 Err:511 Err:511 Err:511 Err:511

Err:511 Err:511 Err:511 Err:511 Err:511 Err:511 Err:511 Err:511 Err:511

R$ 67,500 R$ 67,500 R$ 67,500 R$ 67,500 R$ 67,500 R$ 67,500 R$ 67,500 R$ 67,500 R$ 67,500


R$ 30,000 R$ 30,000.00 R$ 30,000 R$ 30,000 R$ 30,000 R$ 30,000.00 R$ 30,000 R$ 30,000 R$ 30,000
R$ 1,000 R$ 1,000.00 R$ 1,000 R$ 1,000 R$ 1,000 R$ 1,000.00 R$ 1,000 R$ 1,000 R$ 1,000
R$ 3,000 R$ 3,000.00 R$ 3,000 R$ 3,000 R$ 3,000 R$ 3,000.00 R$ 3,000 R$ 3,000 R$ 3,000
R$ 5,000 R$ 5,000.00 R$ 5,000 R$ 5,000 R$ 5,000 R$ 5,000.00 R$ 5,000 R$ 5,000 R$ 5,000
R$ 2,000 R$ 2,000.00 R$ 2,000 R$ 2,000 R$ 2,000 R$ 2,000.00 R$ 2,000 R$ 2,000 R$ 2,000
R$ 1,500 R$ 1,500.00 R$ 1,500 R$ 1,500 R$ 1,500 R$ 1,500.00 R$ 1,500 R$ 1,500 R$ 1,500
R$ 25,000 R$ 25,000.00 R$ 25,000 R$ 25,000 R$ 25,000 R$ 25,000.00 R$ 25,000 R$ 25,000 R$ 25,000

Err:511 Err:511 Err:511 Err:511 Err:511 Err:511 Err:511 Err:511 Err:511


Err:511 Err:511 Err:511 Err:511 Err:511 Err:511 Err:511 Err:511 Err:511

Row 36

24
ANO2
ABRIL MAIO JUNHO JULHO AGOSTO SETEMBRO OUTUBRO NOVEMBRO DEZEMBRO

R$ 62,749 R$ 62,749 R$ 62,749 R$ 81,573 R$ 81,573 R$ 81,573 R$ 106,045 R$ 106,045 R$ 106,045

3.63 3.63 3.63 3.27 3.27 3.27 2.94 2.94 2.94


10% 10% 10%

Err:511 Err:511 Err:511 Err:511 Err:511 Err:511 Err:511 Err:511 Err:511


Err:511 Err:511 Err:511 Err:511 Err:511 Err:511 Err:511 Err:511 Err:511
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Err:511 Err:511 Err:511 Err:511 Err:511 Err:511 Err:511 Err:511 Err:511
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R$ 109,067 R$ 112,297 R$ 112,297 R$ 127,608 R$ 131,388 R$ 131,388 R$ 149,302 R$ 153,724 R$ 153,724

Err:511 Err:511 Err:511 Err:511 Err:511 Err:511 Err:511 Err:511 Err:511

Err:511 Err:511 Err:511 Err:511 Err:511 Err:511 Err:511 Err:511 Err:511

R$ 67,500 R$ 67,500 R$ 67,500 R$ 67,500 R$ 67,500 R$ 67,500 R$ 67,500 R$ 67,500 R$ 67,500


R$ 30,000.00 R$ 30,000 R$ 30,000 R$ 30,000 R$ 30,000.00 R$ 30,000 R$ 30,000 R$ 30,000 R$ 30,000.00
R$ 1,000.00 R$ 1,000 R$ 1,000 R$ 1,000 R$ 1,000.00 R$ 1,000 R$ 1,000 R$ 1,000 R$ 1,000.00
R$ 3,000.00 R$ 3,000 R$ 3,000 R$ 3,000 R$ 3,000.00 R$ 3,000 R$ 3,000 R$ 3,000 R$ 3,000.00
R$ 5,000.00 R$ 5,000 R$ 5,000 R$ 5,000 R$ 5,000.00 R$ 5,000 R$ 5,000 R$ 5,000 R$ 5,000.00
R$ 2,000.00 R$ 2,000 R$ 2,000 R$ 2,000 R$ 2,000.00 R$ 2,000 R$ 2,000 R$ 2,000 R$ 2,000.00
R$ 1,500.00 R$ 1,500 R$ 1,500 R$ 1,500 R$ 1,500.00 R$ 1,500 R$ 1,500 R$ 1,500 R$ 1,500.00
R$ 25,000.00 R$ 25,000 R$ 25,000 R$ 25,000 R$ 25,000.00 R$ 25,000 R$ 25,000 R$ 25,000 R$ 25,000.00

Err:511 Err:511 Err:511 Err:511 Err:511 Err:511 Err:511 Err:511 Err:511


Err:511 Err:511 Err:511 Err:511 Err:511 Err:511 Err:511 Err:511 Err:511

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