Escolar Documentos
Profissional Documentos
Cultura Documentos
a s s e s s m e n t m u st b e s p r e a d o v e r si x t e e n w e e k s a l l o wi n g r e a s o n a b l e
i n t e r v a l b e t w e e n a s s e s s m e n t s . I A m a r k s s h a l l b e a wa r d e d o n t h e b a si s
o f a n n o u n c e d a n d su r p r i s e t e s t s, t e r m p a p e r s / s e m i n a r s / q u i z z e s /
c a s e d i s c u s s i o n s a n d c o m p u t e r p r a c t i c a l s. T h e b r e a k u p o f a s s e s s m e n t
m a r k s wi l l b e a s f o l l o w s :
a.
b.
c.
d.
6.
7.
Announced t est
05 Mark s
Sur pri se t est
05 Mark s
T er m pa p er / se mi na r / ca se di scu ssi o n 1 0 Ma rk s
Viva -voce
05 Mark s
Tot al 25 M ar ks
T her e shall b e a t er m en d exa mi nat io n o f 3 h ou r s du rat i o n for ea ch
su b j e c t a t t h e e n d o f e a c h s e m e st e r ( e x c e p t i n g p r o j e c t r e p o r t ) .
Evaluatio n of Project Re ports
1 . Su mmer i nt er n sh ip r ep ort a n d pr oj ect wo rk diar y ar e
e va lu a t e d for 5 0 ma rk s t hr ou g h i nt e r na l va lu a ti o n.
2 . S t u d e n t s s h a l l h a v e t o su b m i t a w o r k d a i r y a n d s y n o p si s o f t h e
pr o p o se d pr oj e ct work , t o b e e va lu a te d for 5 0 ma rk s b y th e
co n cer n ed gu i d e, b efor e t h e co mmen cement o f t hi r d semester
e x a m i n a t i o n fa i l i n g w h i c h h e / s h e wi l l n o t b e a l l o w e d t o
ap p ear fo r th e t h ir d semest er exa mi nati o n .
3 . Ea c h pr oj e c t r e p ort i s eva lu a t e d for 7 5 ma rk s b y in t er na l a nd
ext er na l exa mi n er s.
T he gui de or di nar il y shal l be the
in t er nal exa mi n er.
4 . A vi va -v o c e for 2 5 ma rk s wil l b e c on du c t ed b y a b oa r d o f
t h r e e m e m b e r s c o n s t i t u t e d b y t h e C h a i r m a n , B O E fr o m t h e
a p p r o v e d l i st o f e x a m i n e r s.
Decl ar atio n of Res ul ts
T h e d e c l a r a t i o n o f r e su l t s s h a l l b e m a d e a s f o l l o w s :
a . Mi ni mu m for a pa ss i s 4 0 % o f t h e ma rk s in ea c h e xa mi na ti o n
pa p er a n d 5 0 % o f th e ma rk s i n t h e a g gr e ga t e o f fou r
se m e st er s. T h e r e i s n o m i ni mu m for i nt er na l a sse ssm e n t, a n d
su m m e r i n t e r n s h i p r e p o r t .
b. T he mi n i mu m for a pa ss i n F i na l p ro j e ct r e p ort i s 3 0 /7 5 m a rk s
a n d th e r e i s n o m i ni mu m for v iva -v o c e .
c . C a r r y o v e r i s p e r m i t t e d a s p e r U n i v e r si t y r e g u l a t i o n s.
d. Declarat io n o f gra d es shal l b e d o n e a ft er t h e fou rt h semes ter
e x a m i n a t i o n o n t h e b a si s o f a g g r e g a t e m a r k s o f a l l s e m e st e r s .
T he d e cla ra ti o n sha ll b e ma d e a s fol lo ws:
G r a d e A1 7 0 % a n d a b o v e i n t h e a g g r e g a t e
Gra de A 60 % a nd a bove but l ess tha n 70% i n t he
aggr egat e.
Grade B
50 % and above bu t l ess t han 60% i n t he a ggr egat e
Grade F
L e s s t h a n 5 0 % i n t h e a g g r e g a t e ( F AI L )
D e c l a r a t i o n o f r e su l t s i n t h e c a s e o f R E P E AT E R S s h a l l b e d o n e
a c c o r d i n g t o g e n e r a l r u l e s o f t h e U n i v e r si t y .
Credi ts*
Sl
No
Subjec ts
(L+ P/ S/ F)
1.
2.
3.
4.
5.
6.
7.
Pr oj ect Ma nagement
En tr epr en eu r shi p
El ect i v e I
El ect i v e II
El ect i v e III
Pr oj ect W ork D iar y
Su mmer I nt er n shi p
Repor t
Total
F ir s t S e me s t er
Sl
No
1.
2.
3.
4.
5.
6.
7.
Subjec ts
1.
2.
3.
4.
5.
6.
7.
Total
P/ S/ F
1
Total
2
25
75
100
2
1
1
2
2
2
11
1
1
2
2
1
2
10
3
2
3
4
3
4
21
25
25
25
25
25
25
175
75
75
75
75
75
75
525
100
100
100
100
100
100
700
Int l.
As s t .
M a r ks
End
Term
Total
Credi ts*
(L+ P/ S/ F)
Subjec ts
Mark et in g Mana g ement
H u ma n R e s o u r c e
Ma nagement
Cor pora t e Fi na nce
Qu ant ita ti v e M et h o d s
L e g a l a s p e c t s o f B u si n e s s
Op era ti o n s Ma na g ement
Ma na g e me n t I n fo r ma ti o n
S y st e m s
Total
End
Term
L
1
Secon d Se mester
Sl
No
M a r ks
Int l.
As s t .
L
2
2
P/ S/ F
1
1
Total
3
3
25
25
75
75
100
100
2
2
2
2
1
2
2
0
1
2
4
4
2
3
3
25
25
25
25
25
75
75
75
75
75
100
100
100
100
100
13
22
175
525
700
1.
2.
3.
4.
5.
6.
7.
End
Term
Total
P/ S/ F
2
1
2
2
2
3
---
Total
3
2
4
4
4
3
---
25
25
25
25
25
50
50
75
75
75
75
75
-----
100
100
100
100
100
50
50
12
20
225
375
600
Credi ts*
(L+ P/ S/ F)
Subjec ts
Stra t egi c
Ma nagement
El ect i v e I V
El ect i v e V
El ect i v e VI
El ect i v e VII
Pr oj ect R epor t
Pr oj ect Vi va -voce
Total
Int l.
As s t .
L
1
1
2
2
2
0
---
F ou r t h S e me st e r
Sl
No
M ark s
M a r ks
L
2
P/ S/ F
1
Total
3
2
2
2
2
0
--10
2
2
2
2
3
--12
4
4
4
4
3
--22
Total
Int l.
As s t .
End
Term
25
75
100
25
25
25
25
75
75
75
75
75
25
475
100
100
100
100
75
25
600
--125
* L = L e c t u r e 1 h o u r o f l e c t u r e p e r we e k f o r 1 5 we e k s = 1 c r e d i t
P / S / F = P r a c t i c a l s / S e m i n a r s / F i e l d Wo r k 2 h o u r s o f p r a c t i c a l s /
s e m i n a r s / f i e l d wo r k p e r we e k f o r 1 5 we e k s = 1 c r e d i t
E l e c t i v e Ar e a s :
1. M ar ket ing (M )
2. Fi nance (F )
3. Hu man Reso urce M an age men t (H RM )
4. Inter n atio n al B usi ness (IB )
5. Infor matio n S yste ms (I S)
6. Touris m & Trave l M an age me nt (TTM )
7. Heal th C are M an age me nt (HCM )
8. S mall B usi ness M an age men t & E ntrepre ne urs hi p ( SBM &E )
9. Retail ing & Su p pl y C hain M an age men t ( R &SCM )
10. Ban ki ng & Ins ur ance ( B &I)
3
SY LLAB US
FIR ST SEM ESTER
1. 2
1.
Fu n dame nt als
of
Org ani zat ion al
Be hav ior:
e volut i on
of
or ga ni zat i o nal b eha vi or , i n di vi du al s a nd Or ga ni zat io n s, for ces
affecting
or ga ni zat i ona l
beha vior,
C ha ngi ng
work
for ce
and
e m p l o y m e n t r e l a t i o n s, i m p a c t o f g l o b a l i z a t i o n a n d i n f o r m a t i o n
tech n ol o g y o n or ga n i zati o nal b eha v i or,
2.
In divi d ual D i mens ion s i n Org ani zatio n al Be hav ior: i ndi vi dual
d i f f e r e n c e s p e r c e p t i o n s , i n t e r e s t s, a p t i t u d e , a t t i t u d e , l e a r n i n g ,
p er so nal it y, cr eat i vi ty .
3.
Gr o up
Dyn amics : gr oup
b eha vi or , t ea m d ev elo p ment ,
gr oup
c o h e si v e n e s s g r o u p d e c i s i o n m a k i n g p r o c e s s , , E f f e c t i v e t e a m s ,
o r g a n i z a t i o n a l c o n fl i c t s , & c o n fl i c t r e s o l u t i o n , i n t e r p e r s o n a l sk i l l s,
J o h a r i W i n d o w a n d t r a n sa c t i o n a l a n a l y s i s.
4.
5.
M a n a g e m e n t o f C h a n g e : r e s i st a n c e t o c h a n g e , c h a n g e m o d e l s , c h a n g e
ag ent s.Or ga ni za ti o nal
e f f e c t i v e n e s s.
O rga n i zati o nal
cl i ma t e a n d
c u l t u r e . , l e a r n i n g o r g a n i z a t i o n s.
M a n a g e m e n t : d e f i n i t i o n s , n a t u r e a n d s c o p e o f m a n a g e m e n t , fu n c t i o n s
and pr ocess of
m a n a g e m e n t , e v o l u t i o n o f m a n a g e m e n t t h e o r y fr o m
T a y l o r , F a y o l , D r u c k e r t o t h e p r e s e n t . G r o wt h o f p r o f e s s i o n a l
ma na g e me nt i n I n d ia . Et h i c s i n ma na g e m e nt.
2.
M a n a g e r i a l P l a n n i n g : p l a n n i n g p r o c e s s, t y p e s o f
pla ns, strat egi c vs.
o p era t i ona l pla n s, mo d el s o f stra t e g y fo r mu la t i on , li nk i n g stra t e g y t o
stru ctu r e.
3.
4.
O r g a n i z a t i o n s : o r g a n i z a t i o n a l t h e o r i e s a n d d e si g n , v a r i o u s f o r m s o f
or ga ni zat i o n
st r u c t u r e s,
spa n
of
ma na g e m e n t
pr inciples
of
co or di nat i on , au th o rit y , p o wer , d el ega ti o n a n d d ecent rali zati on .
5.
References :
E s s e n t i a l s o f M a n a g e m e n t - Ko o n t z a n d O D o n n e l l . E - M c G r a w H i l l ,
I n t r o d u c t i o n t o M a n a g e m e n t - Fr e d L u t h a n s - M c G r a w
The Practice of Management- Peter . F.Drucker
Management- S toner, Freemen and Gi lbert
Management- Gri ffin
Management- Holt
Management- Tasks and Responsib ili ties - Peter . F. Druck er
Profess ional management- Theo Haimann
Organization Theory and Des ign Richard L.Draf t
Management - R ichard L.D raft
Pe o p l e a n d Pe r f o r m a n c e b y Pe t e r F . D r u c k e r
References :
Organizational Behavior Robbins .
O r g a n i z a t i o n a l B e h a v i o r - Fr e d L u t h a n s
H u m a n B e h a v i o r a t W o r k - Ke i t h D a v i s
Organizational Theory and Design Daf t
T h e F i f t h D i s c i p l i n e - Pe t e r S e n g e
T h e S e v e n H a b i t s o f h i g h l y E f f e c t i v e Pe o p l e - S t e p h e n C o v e y
U n d e r s t a n d i n g O r g a n i z a t i o n a l B e h a v i o u r U d a y Pa r e k h
T h e F i v e M i n d s - H o wa r d G a r d n e r
All the books by Ed ward De Bono
Work in the 21 st Century Landy and Je ffrey
B usi ne ss En vi r on me nt
1.
2.
4
3.
4.
5.
1. 3
References :
Business Environment C.A.Francis
Business, Government & Socie ty Ar thur Go ld Smith.
Ethical choices - shekar
India Development Repor ts
I n d i a i n T r a n s i t i o n J a g d i s h B h a g wa t h i
Indias Economic policy Bimal Ja lan
I s t h e r e a I n d i a n wa y o f t h i n k i n g A . K . R a m a n u ja m
A Mi ll ion Mutin ies- V.S.Na ipual
International Busines s Environment by Daniels & Radbaugh
I n d i a i n t h e E r a o f E c o n o m i c R e f o r m s S a c h s , J a f f r e y , Va r s h n e y ,
A s h u t o s h a n d R a jp a i , N i r u p a m , N e w D e l h i , O x f o r d , 1 9 9 9 .
F i s c a l Po l i c y , Pu b l i c P o l i c y a n d G o v e r n a n c e S h o m e , Pa r t h a s a r a t h i
Eight Lec tures on Indias Economic Refor ms Srinivasan.T.N
F i s c a l Po l i c y D e v e l o p m e n t s i n I n d i a 1 9 5 0 - 2 0 0 0 S u r y
I n d i a s E c o n o m i c P e r f o r m a n c e a n d R e f o r m s : A Pe r s p e c t i v e f o r t h e
N e w M i l l e n i u m S wa m y , S u b r a m a n i a n
Imagining in India Nandan N ilekani
5.
B u s i n e s s P r e s e n t a t i o n s : h a n d s o n w i t h e x c e l a n d o f f i c e p o w e r p o i n t .
References :
Better Bus iness Communicat ion Denish Murphy
Wri tten Execut ive Communicat ion - Shur ter
Model Business Lette rs - Gar tis ide.
Business Communicat ion Les ikar Pet ti t - Flatery .
MLA s Handbook.
Business Research Me thods- Cooper and Schneider
Business Research Me thods - Z ikmund
1. 5
1.
I n t r o d u c t i o n t o Ac c o u n t i n g : m e a n i n g , a c c o u n t i n g c o n c e p t s a n d
conventi ons F i nancial Accou nt i ng V/ s Ma nagement Accou nti ng
R e c o r d i n g , c l a s si f y i n g a n d su m m a r i z i n g b u si n e s s t r a n sa c t i o n s l e a d i n g
to pr eparat i o n o f fi nal a ccou n t s o f so l e pr o pr i etar y , mer cha n di zin g
m a n u fa c t u r i n g a n d s e r v i c e b u si n e s s e s u si n g E x c e l .
2.
C o m p a n y F i n a l Ac c o u n t s i n I n d i a : r e q u i r e m e n t s o f C o m p a n i e s A c t o f
1 9 5 6 wi t h r e s p e c t t o p r e p a r a t i o n o f F i n a l A c c o u n t s o f C o m p a n i e s A n n u a l R e p o r t s a n d i t s c o n t e n t s.
3.
F i n a n c i a l s t a t e m e n t A n a l y s i s : t e c h n i q u e s o f f i n a n c i a l st a t e m e n t
a n a l y s i s: H o r i z o n t a l a n a l y si s , V e r t i c a l a n a l y s i s, T r e n d A n a l y s i s, R a t i o
Anal y si s ( Pr o fita b ili t y, Li qu i d it y, S ol v en cy a n d Ca pi tal mark et rat io s),
p r e p a r a t i o n o f fu n d f l o w & c a s h f l o w s t a t e m e n t u si n g E x c e l .
4.
Exce l ap pl icatio ns: pr eparat i on and Anal ysi s of I ncome Stat ement,
Bala n ce S h eet , Ca sh Fl o w Sta t emen t, Rati o s a n d Pr oj ect i on s u si n g
ex cel
5.
C o s t a c c o u n t i n g : e l e m e n t s o f C o s t s, C l a s s i f i c a t i o n o f c o s t s,
P r e p a r a t i o n o f C o st S h e e t , C o st a c c o u n t i n g s y st e m s : J o b c o st i n g ,
p r o c e s s c o st i n g , c o n t r a c t c o st i n g a n d s e r v i c e c o s t i n g , M a r g i n a l c o s t i n g
a n d u s e o f b r e a k - e v e n a n a l y s i s i n d e c i si o n - m a k i n g R e l e v a n t c o st s f o r
ma rk e ti n g a n d pr o du c ti o n d e ci si o n s- Co st Dri v er s a n d Act i vit y Ba se d
Costi ng.
1.
2.
Commun ic atio n
for
Problem
Solvi ng:
pr obl em
sol vi ng
c o m m u n i c a t i o n m o d e l f o r c a s e a n a l y si s a n d r e p o r t i n g i n d e t a i l . G r o u p
di scu ssi o n, i n -cla ss or work sh o p ex er ci ses a n d a ssi g n men t s.
3.
Wr i t i n g S k i l l s : e x e r c i s e s i n d r a ft i n g l e t t e r s , m e m o s, e - m a i l , p r o p o sa l s ,
r e su m e w r i t i n g , r e p o r t s a n d e x e c u t i v e su m m a r i e s. T h e s t r u c t u r e a n d
p r o c e s s o f c r e a t i n g b u s i n e s s m e s sa g e s .
4.
O r a l C o m m u n i c a t i o n : e x e r c i s e s i n s p e a k i n g , d i s c u s s i n g , l i st e n i n g a n d
n e g o t i a t i n g , b o d y l a n g u a g e a n d k i n e si c s , b u s i n e s s e t i q u e t t e s .
M anage r i al Ac c ounti ng
References :
F i n a n c i a l A c c o u n t i n g : A M a n a g e r i a l p e r s p e c t i v e R . N a r a y a n s wa m y
Introduction of Management Accounting- Horngren , Sundem, St ratton.
Cost and Managerial Account ing - Duncan Wil lamson
Cost accounting for Business Managers-As ish K Bhattacha rayya.
Management and Cost Accounting- Col in Drury
M a n a g e m e n t A c c o u n t i n g H e n s e n M o we n
Financial Analys is and Model ling Chandan Sen Guptha
5
1. 6
1.
M anager i al Ec onomi c s
M a n a g e r i a l E c o n o m i c s : i n t r o d u c t i o n , b a s i c c o n c e p t s, a p p l i c a t i o n i n
b u si n e s s d e c i s i o n - m a k i n g . D e m a n d a n d S u p p l y A n a l y s i s, d e t e r m i n a n t s ,
e qu il i briu m, ela sti c it y, d e ma n d for e ca sti n g a n d e sti ma ti n g m e t ho d s
2.
T h e o r y o f c o n s u m e r b e h a v i o r : c o n su m e r p r e f e r e n c e s , i n d i f f e r e n c e
c u r v e s, b u d g e t c o n st r a i n t , u t i l i t y m a x i m i z a t i o n a n d t h e d e r i v a t i o n o f
t h e c o n su m e r d e m a n d c u r v e .
3.
P r o d u c t i o n a n d C o s t An a l y s i s : p r o d u c t i o n fu n c t i o n s - c o s t fu n c t i o n s ,
a n d p r o f i t fu n c t i o n s, t o t a l , a v e r a g e a n d m a r g i n a l c o st s , r e t u r n s t o
fa c t o r s a n d s c a l e , s h o r t r u n v / s l o n g r u n d e c i si o n s , d e r i v a t i o n o f t h e
su p p l y c u r v e .
4.
5.
M a r ke t A n a l y s i s : m a r k e t f o r m s , p e r f e c t c o m p e t i t i o n , m o n o p o l y ,
mo n op o li sti c , ol i g op o ly . Ou t pu t a n d pr i c e d e t er mi na ti o n . Ca rt e l s a n d
c o l l u si o n , m e r g e r s a n d a c q u i s i t i o n s a n d g o v e r n m e n t r e g u l a t i o n s i n t h e
f o r m o f p r i c e d i r e c t i v e s, t a x e s , su b si d i e s , a n t i -t r u s t a c t i o n a n d
co mp et iti o n p o li ces.
N a t i o n a l I n c o m e Ac c o u n t i n g : c o n c e p t s o f G D P , N I , p e r c a p i t a i n c o m e ,
PP P Na ti o nal i n co me a ccou n ti n g i n I n dia . Bu sin ess cy cl es an d bu si n ess
f o r e c a s t i n g . M e a su r i n g b u si n e s s c y c l e s u si n g t r e n d a n a l y s i s, m a c r o
e c o n o m i c i n d i c a t o r s i n b u s i n e s s c y c l e m e a su r e m e n t , C o p i n g st r a t e g i e s
f o r b u si n e s s .
4.
S t a t i st i c a l D e c i s i o n T h e o r y : h y p o t h e si s t e s t i n g f o r m e a n s a n d
p r o p o r t i o n s a n d f o r d i f f e r e n c e o f m e a n s a n d p r o p o r t i o n s a n a l y si s o f
varia nce.
5.
S a m p l i n g : sa m p l i n g t e c h n i q u e s, r a n d o m sa m p l i n g , r a n d o m n u m b e r s
t a b l e , M o n t e C a r l o si m u l a t i o n , C h i - s q u a r e t e st s , t i m e s e r i e s
for eca sti n g, han d s-o n wit h M S ex cel .
References :
Statist ics for Managers using Microsoft exce l Lev ine, Stephan &
others
S t a t i s t i c s f o r M a n a g e m e n t R i c h a r d L e v i n a n d R u b i n [e x c e l
version]
Statist ics Murray Spiegel , Schaum Ser ies
Probabili ty and Sta tis tics Murray Speige l, Schaum
S eries
Quantitat ive Business Analysis Tex t & Cases Samul Bodiley
& o thers
Business S tatistics Kazmier , Schaum Ser ies
Basic Business Stat ist ics Bereuram and Lev ine
Q u a n t i t a t i v e M e t h o d s A n d e r s o n , S we e n y & W i l l i a m
References :
1. 7
2. 1
1.
I n t r o d u c t i o n t o M a r ke t i n g M a n a g e m e n t :
na tu re o f mark eti n g
m a n a g e m e n t , T y p e s o f p r o d u c t s / s e r v i c e s. M a r k e t i n g c o n c e p t s :
Pr o du ct, P ro du ct i on , S el li n g, Ma rk eti n g a n d So ci et al, C o n cept s
M a r k e t i n g e n v i r o n m e n t , e l e m e n t s o f M a r k e t i n g M i x . C l a s s i fi c a t i o n o f
g oo d s & ser vi ces.
2.
C o n s u m e r B e h a v i o r : c o n su m e r & b u y e r b e h a v i o r p r o c e s s , m o d e l s o f
c o n su m e r b e h a v i o r . M a r k e t r e s e a r c h a n d m a r k e t i n t e l l i g e n c e .
Ma rk et in g i n for ma ti o n sy st e m .
3.
M a r ke t S e g m e n t a t i o n a n d T a r g e t i n g : c o n c e p t o f s e g m e n t a t i o n a n d
t a r g e t i n g , b a si s f o r s e g m e n t a t i o n . S e g m e n t a t i o n f o r c o n su m e r a n d
i n d u st r i a l p r o d u c t s , P r o d u c t p o s i t i o n i n g .
1.
2.
3.
P r o b a b i l i t y d i st r i b u t i o n s : b i n o m i n a l P o i s s o n a n d n o r m a l d i s t r i b u t i o n s
u si n g e x c e l e s t i m a t i o n p o i n t a n d i n t e r v a l u si n g E x c e l .
M ark e ti ng M anage me nt
6
P e r s o n a l s e l l i n g a n d sa l e s p r o m o t i o n . D i r e c t m a r k e t i n g a n d o n l i n e
m a r k e t i n g . D i st r i b u t i o n c h a n n e l s a n d l o g i st i c s m a n a g e m e n t , C h a n n e l
d e si g n a n d a d m i n i s t r a t i o n , P u b l i c p o l i c y a n d d i s t r i b u t i o n d e c i s i o n s .
References :
M a r k e t i n g M a n a g e m e n t Ph i l i p Ko t l e r , P r e n t i c e H a l l I n d i a , (N e w
edition)
B a s i c M a r k e t i n g Pe r a u l t
Fu n d a m e n t a l s o f M a r k e t i n g W i l l i a m S t a n t o n
P r i n c i p l e s o f M a r k e t i n g Ph i l i p Ko t l e r a n d G a r r y A r m s t r o n g
M a r k e t i n g M a n a g e m e n t R a ja n S a x e n a
Market ing Management Zick mund
M a r k e t i n g R a m e s h Ku m a r
G o a l o f t h e F i r m : p r o f i t m a x i m i z a t i o n v s w e a l t h m a x i m i z a t i o n , Va l u e
c r e a t i o n , A g e n c y p r o b l e m s , S o c i a l r e s p o n si b i l i t y , R o l e o f f i n a n c i a l
m a n a g e m e n t , T i m e v a l u e o f m o n e y , Va l u a t i o n o f s e c u r i t i e s st o c k s
a n d b o n d s. C o n c e p t o f r i sk a n d r e t u r n s o f s e c u r i t i e s, u si n g p r o b a b i l i t y
d i s t r i b u t i o n t o m e a su r e r i sk , r i sk a n d r e t u r n i n p o r t f o l i o c o n t e x t ( u si n g
ex cel) .
2.
C a p i t a l B u d g e t i n g : e st i m a t i n g c a s h f l o w s i n i t i a l , i n t e r m e d i a t e a n d
t e r m i n a l C a s h f l o w s o n i n c r e m e n t a l b a si s , C a p i t a l b u d g e t i n g d e c i s i o n
r u l e s , P a y b a c k , AR R , D C F t e c h n i q u e s N P V , I R R , P I , u si n g e x c e l .
3.
C o s t o f C a p i t a l : c o st o f d e b t , p r e f e r r e d s t o c k , e q u i t y , c o m p u t i n g
W AC C , T h e C A P M a p p r o a c h , A d j u s t i n g W A C C f o r r i sk . L o n g - t e r m
f i n a n c i n g , P u b l i c i s su e o f d e b t , P r e f e r r e d st o c k a n d C o m m o n s t o c k ,
T er m l oan s.
4.
C a p i t a l S t r u c t u r e T h e o r i e s : t r a d i t i o n a l v i e w v s M M h y p o t h e si s , M M
p o si t i o n I & I I , C a p i t a l s t r u c t u r e d e s i g n i n g i n p r a c t i c e E B I T - E P S
a n a l y s i s, t h e p e c k i n g o r d e r t h e o r y . D i v i d e n d d e c i s i o n s , R e l e v a n c e v s
irr el eva n ce o f di vi d en d s.
1 . P e r s p e c t i v e s i n H R M : r o l e o f H R m a n a g e r s, su b - s y s t e m s o f H R M , H R
fu n c t i o n s a n d p o l i c i e s . O r g a n i z a t i o n f o r H R M , D e v e l o p m e n t o f H R M i n
In dia , R ecen t tr en d s i n H RM , I mpa ct o f gl o bal i zat io n on HRM .
2.
3.
4.
5.
C o m p e n s a t i o n P l a n n i n g : wa g e s a n d sa l a r y , A d m i n i s t r a t i o n p e r k s ,
Fri nge
b e n e fi t s,
Bonu s,
I ncenti ves.
C o m p e n sa t i o n
su r v e y s .
P r o d u c t i v i t y , P e r f o r m a n c e l i n k e d , P a y s t r u c t u r e . C o m p e n sa t i o n r e v i e w
an d stru ctu r i ng .
References :
H R a n d P e r s o n n e l M a n a g e m e n t Ke i t h D a v i s
Pe r s o n n e l M a n a g e m e n t F l i p p o
Human Resource Management T . V. Rao
H u m a n R e s o u r c e M a n a g e m e n t Pa t t a n a i k
Human Resource Management Micheal Arms trong
Human Resource Management Gary Desse ler
5 . Wo r k i n g C a p i t a l M a n a g e m e n t a n d F i n a n c e : c a s h m a n a g e m e n t ,
Re c e i va b l e s ma na g e m en t a nd I nv e n to r y ma na g e m e n t. Wo rk in g ca pi ta l
fi nance i n I ndia.
References :
Fu n d a m e n t a l s o f F i n a n c i a l M a n a g e m e n t Va n H o r n e a n d W a c h o wi t z
F i n a n c i a l Po l i c y a n d M a n a g e m e n t Va n H o r n e , 1 2 t h e d i t i o n .
Financial Management Prasanna Chandra
Corporate Finance Brigham and Erhardt
Corporate Finance Ross, Wetf ield & Jaf fer
P r i n c i p l e s o f r e s e a r c h d e s i g n : t y p e s o f b a si c r e s e a r c h m e t h o d s a n d
s e c o n d a r y r e s e a r c h m e t h o d s , sa m p l i n g d e si g n , m e a s u r e m e n t a n d
m e a su r e m e n t s c a l e s. D a t a c o l l e c t i o n m e t h o d s , o b s e r v a t i o n a l st u d i e s ,
ex p eri men tati o n . Qu al ita ti v e met h od s o f r esear ch.
3 . A n a l y s i s a n d p r e s e n t a t i o n o f D a t a : u s e o f st a t i s t i c a l t e c h n i q u e s , st y l e
m a n u a l s . E x e r c i s e s i n wr i t i n g m a n a g e m e n t r e p o r t s.
7
4 . Li ne ar pr o g r a m mi ng : t y p e s o f l i n ea r pr o gra m mi n g , si mp l e x m et h o d,
pr i ma l a n d du a l, se n sit i vit y a na ly si s, r e sou r c e a l l o ca ti o n, p ro du ct i on
p l a n n i n g , p r o d u c t m i x a n d c a p i t a l b u d g e t i n g d e c i s i o n s u s i n g s o f t wa r e s .
5.
T r a n s p o r t a t i o n a n d a s s i g n m e n t p r o b l e m : s e q u e n c i n g p r o b l e m s,
D e c i si o n m a k i n g u n d e r r i sk a n d u n c e r t a i n t y , d e c i s i o n t r e e s . M S e x c e l
sol v er for al l th e a bo v e mod el s
References :
Business Research Me thods Zikmund
Market ing Research Malhotra N . K.
Business Research Me thods Donald R . Coopers and Schi ndler
Fo u n d a t i o n s o f B e h a v i o u r a l R e s e a r c h F . N . K e r l i n g e r
MLA Handbook for Researchers ML A Associa tion
A PA Manual
Social Research Methods Bryan
Case Study Me thod of research Robert K Yin
Designing Qual itat ive research Marshal l and Rossman
R e s e a r c h D e s i g n & M e t h o d s Ke n n e t G . B o r d e a u x & O t h e r s
M a r k e t i n g R e s e a r c h wi t h S PS S C o r l M c . D a n i e l & G a t e s
Market ing Research Churchi l & Lacobucci
2. 6
1.
2.
3 . J o b D e s i g n i n g : w o r k st u d y a n d t i m e s t u d y S t a t i s t i c a l q u a l i t y c o n t r o l
m e t h o d s J a p a n e s e m a n u fa c t u r i n g sy s t e m s F l e x i b l e m a n u fa c t u r i n g
s y s t e m O p e r a t i o n s s y st e m s o f t h e fu t u r e .
4.
Tot al
Qu al it y
M an age men t:
t r en d s
in
qual it y
ma na g e m e n t
b e n c h m a r k i n g a n d b u s i n e s s p r o c e s s r e e n g i n e e r i n g , Ka i z e n S i x S i g m a
M ot or ola sy st ems Qu ali t y crit eria ba sed o n D emi ng pr i ze Ma l co l m
B a l d r i g e A wa r d . Q u a l i t y M a n a g e m e n t S y s t e m s , I S O S t a n d a r d s .
5.
1.
( I D R A) ,
2.
O u t l i n e s : c o m p a n y L a w , p r o v i si o n s o f I n d i a n C o m p a n i e s
re la ti n g t o i n c or p ora ti o n, ma na g e me nt a nd a d m i ni stra t i o n.
r e t u r n s, R e m e d i e s a g a i n s t m i s m a n a g e m e n t a n d o p p r e s si o n .
i n v e s t i g a t i o n b y t h e G o v e r n m e n t , I s su e s r e l a t i n g t o g o o d
gover nance.
Act 1 9 5 6
Fil i ng of
P o wer s o f
cor pora t e
3.
4.
References :
M o d e r n Pr o d u c t i o n M a n a g e m e n t B u f f a E l wo o d . S , a n d R a k e s h K.
Saren, John Wiley and Sons, 2003.
Production and Opera tion Analysis Steven Nahmas
C a s e s i n P r o d u c t i o n / O p e r a t i o n s M a n a g e m e n t K. N .
K r i s h n a s wa m y
The Benchmarking Management Gu ide A merican Productivi ty
a n d Q u a l i t y C e n t e r , P r o d u c t i v i t y Pr e s s , U S A , 1 9 9 3 .
T o t a l Q u a l i t y M a n a g e m e n t D a l e H . B e s t e r f i e l d a n d o t h e r s Pe a r s o n
Education, Ne w Delh i, 2003.
T o t a l Q u a l i t y M a n a g e m e n t Po o r n i m a C h o u d h a r y Pe a r s o n E d u c a t i o n
Ne w Delhi, 2002.
Total Quali ty Management Sridhar Bhatt .
Supply chain Management
theory and practices Mohanty and
Deshmukh, Biz tantra 2005.
5 . O u t l i n e s : c o n su m e r p r o t e c t i o n a c t a n d I n f o r m a t i o n t e c h n o l o g y a c t .
References :
A M a n u a l o f B u s i n e s s L a ws S . N . M a h e s h wa r i a n d S . K . M a h e s h wa r i
Business La w for Management K. R. Bulchandani
Business Environment : Texts and Cases Francis Cheruni lam
B u s i n e s s a n d C o r p o r a t e L a ws S . S . G u l s h a n a n d G . K . Ka p o o r
Bare Ac ts o f respec tive legis lations .
2. 7
8
Ap pl ic atio n Tec hno lo g ies: ER P co n cept s, Ev o lu ti o n o f E RP , E RP
pa ck ag es, S AP , Baan , M FG -PR O, Ora cl e, E RP E va lu ati o n, E RP a n d
B P R , E R P I m p l e m e n t a t i o n , E x t e n d e d E R P , C a s e s t u d i e s.
4.
We b P u b l i s h i n g : w e b p u b l i s h i n g , T y p e s o f w e b s i t e s , W e b su r f i n g , E c o m m e r c e , B 2 B , B 2 C , C 2 C , E - c o m m e r c e s e c u r i t y i s su e s , E t h i c a l i s su e s
5.
P r a c t i c a l s o n E R P - . F u n c t i o n a l m o d u l e s i n b u s i n e s s.
References :
M I S Ke n n e t t G . L a u d e n a n d J a n e P . L a u d e n
MIS James A. O Br ien
MIS- C.S . V.Mur thy
Computer Today S.K. Basudev
ERP Concepts V.K. Garg
3.
P r o j e c t M a n a g e m e n t fo r b u si n e s s , e n g i n e e r i n g & t e c h n o l o g y : p r i n c i p l e s
& p r a c t i c e N i c h o l a s, J o h n . M & S t e y n l , H e r m a n n
Pr oj ect Ma na g emen t Harv ey May l or 1 9 9 9 , New D el h i, Ma cmil lan
pub
www. pmi. or g
3. 2 Entr e pr e ne ur shi p
1.
F o u n d a t i o n s o f E n t r e p r e n e u r s h i p : n a t u r e o f E n t r e p r e n e u r s h i p , so c i a l
& c u l t u r a l fa c t o r s i n n u r t u r i n g e n t r e p r e n e u r s h i p . I n s t i t u t i o n a l su p p o r t
for pr o mot i n g en tr epr en eu r shi p i n I n dia , r ol e o f Uni v er sit i es &
C o l l e g e s, C S I R l a b s . C a s e st u d y o f i n c u b a t i o n
2.
3.
Ve n t u r e C a p i t a l : v a l u i n g a n d f i n a n c i n g a v e n t u r e , s t a g e s o f v e n t u r e
d e v e l o p m e n t a n d f i n a n c i n g , v e n t u r e c a p i t a l fi r m s ( V C s) v e n t u r e
e x p a n s i o n s t r a t e g i e s.
4.
Rur al & so ci al e ntre prene urs hi p: p ot ent ial for entr ep ren eu r shi p in
r u r a l I n d i a , S H G s, m i c r o c r e d i t e t c . , C a s e s t u d i e s o f r u r a l & s o c i a l
entr ep ren eu r sh i p in I n dia .
5.
P r o j e c t M a n a g e m e n t : c o n c e p t s & k e y t e r m s, e v o l u t i o n o f i n t e g r a t e d
pr oj e c t ma na g e me nt sy st e m, a li g ni n g p r oj e ct s wit h or ga ni za t i on
s t r a t e g y , e f f e c t i v e p r o j e c t p o r t f o l i o m a n a g e m e n t s y st e m , p r o j e c t l i f e
cy cl e, fea si bi lit i es o f pr oj ect s-di ffer ent for ms o f p ro j ect co ntra cti n g.
2.
P r o j e c t S c o p e M a n a g e m e n t : d e fi n i n g p r o j e c t s c o p e , c r e a t i n g w o r k
b r e a k d o w n st r u c t u r e ( W B S ) , p r o j e c t r o l l u p , p r o c e s s b r e a k d o w n
stru ctu r e , r e sp o n sib il it y ma tr ix .
3.
P r o j e c t S c h e d u l i n g : n e t w o r k m o d e l s , P E R T & C P M u si n g s o f t wa r e s ,
m e a su r i n g r i sk .
4.
Project
Ris k
M an ageme nt :
cont i ngency
resou r ces, r edu cin g pr oj ect du rat i on .
5.
Pr o je c t Te a m M a n ag e me nt : bu il di n g hi g h -p er for ma n c e p ro je c t t ea m s,
m a n a g i n g v i r t u a l p r o j e c t t e a m s, p r o j e c t c o n t r o l p r o c e s s . P e r f o r m a n c e
m e a su r e m e n t a n d e v a l u a t i o n , p r o j e c t q u a l i t y , p l a n n i n g , q u a l i t y
a s su r a n c e , q u a l i t y a u d i t , p r o j e c t c l o su r e , p o s t c o m p l e t i o n a u d i t .
References:
sch edu li n g
b u si n e s s e s ,
new
g en era ti o n
References :
E n t r e p r e n e u r s h i p Pr o f . T . V . R a o
Entrepreneurship His rich & Pe ter
Stay hungry stay foolish- Rashmi Bhansal
Entrepreneurship- Mathe w J Mani mala
Indias ne w cap italist Har ish Damodaran
B u s i n e s s M a h a r a ja s G e e t h a P e r a m a l
ELECTIVE PA PERS
M ARK ETING
3. 3 El e c ti ve MM 1: Cons ume r B e havi or and M ar ke ti ng
Re se ar c h
1.
C o n s u m e r B e h a v i o r : i n t r o d u c t i o n , F a c t o r s i n f l u e n c i n g c o n su m e r
b e h a v i o u r , P e r s o n a l i t y , P s y c h o g r a p h i c s , F a m i l y , S o c i e t y , Va l u e s o f
p e r c e p t i o n , A t t i t u d e a n d l i f e s t y l e s , D i f f e r e n t m o d e l s o f c o n su m e r
9
b e h a v i o u r E c o n o m i c , L e a r n i n g , P sy c h o a n a l y t i c a l , S o c i o l o g i c a l ,
H o wa r d S h e t t , N i c o si a , W e b st e r a n d W i n d , E n g e l , B l a c k w e l l a n d
M i n a r d m o d e l s.
Co m mu ni ca ti o n Or d er pr o c e ssi ng , Pa ck a gi n g
t r a n s p o r t a t i o n W a r e h o u si n g a n d s t o r a g e .
5.
A p p l i c a t i o n o f Q u a n t i t a t i v e T o o l s i n M a r k e t i n g : d e c i si o n m a k i n g
u si n g R e g r e s si o n a n a l y s i s , AN O V A , D i s c r i m i n a n t a n a l y s i s, F a c t o r
a n a l y s i s, C l u st e r a n a l y si s , M u l t i - d i m e n s i o n a l s c a l i n g a n d C o n j o i n t
a n a l y s i s, U s e o f S P S S f o r d a t a a n a l y s i s.
5 . M a r ke t R e s e a r c h : m a r k e t i n g a n d m a r k e t r e s e a r c h , Q u a l i t a t i v e r e s e a r c h ,
M a r k e t a n d sa l e s a n a l y si s . M o t i v a t i o n r e s e a r c h , C o m m u n i c a t i o n
r e s e a r c h , P r o d u c t , P r i c i n g a n d D i st r i b u t i o n r e s e a r c h .
References :
Market ing Research R.Nargundkar
Consumer Behaviour Schiffman and Kanuk
M a r k e t i n g R e s e a r c h T u l l , G r e e n a n d H a wk i n s
Business Research Me thods Zikmund
Market ing Research N . K. Malho tra
M a r k e t i n g R e s e a r c h Pa r a s h u r a m a n , G r e w a l
Consumer Behaviour Hoyer Mac Innis
R e t a i l i n g a n d W h o l e s a l i n g : n o n - s t o r e r e t a i l i n g , E -t a i l i n g , D i r e c t
ma rk e ti n g, T e l e ma rk e ti n g, Ma rk eti n g on t h e n et, E m er g in g tr e n d s i n
retail i ng &whol esali ng.
4.
D i s t r i b u t i o n a n d L o g i s t i c s M a n a g e m e n t : d e s i g n o f d i st r i b u t i o n
c ha nn e l, S tru ctu r e a n d Cha n n el ma na g e m e n t. C o m po n e nt s o f l o gi sti c s
in b ou nd an d ou t b ou n d l o gi sti cs, k ey l o gi sti cs a cti vi ti es vi z.,
Cu st o mer se rv i c e s - I n v e nt or y ma na g e m e nt Ma t er ia l ha n dl i ng
and
L o g i s t i c s S t r a t e g y : l o g i st i c s i n f o r m a t i o n s y st e m , O r g a n i z i n g f o r
effecti v e l o gi sti cs, I mpl ement i ng l o gi sti cs strat eg y Co mpu t er
pa ck ag es u sed i n l o gi sti cs.
R e t a i l i n g a n d w h o l e sa l i n g , sa l e s a n d
l o g i st i c s f o r r u r a l m a r k e t s.
References :
Sales Management Decisions , Strategies and Cases Richard R.
S t i l l , E d wa r d W . C u n d i f f a n d N o m a n A . P . G o v a n i
Profess ional Sales Management R.E. Anderson, Joseph F. Har, A lan
J. Bash
Market ing Channels Louis W. Stern, Adel I . E R Ansary, T.
Coughlan
Fu n d a m e n t a l s o f L o g i s t i c s M a n a g e m e n t M . L a m b e r t , J a m e s R . S t o c k ,
M. E lira m
Logist ics Management Donald J .B . and D.J. C loss
Logist ics and Supply Chain Management Mart in Chr isto pher
Sales Management Analys is and Decisions Making Thomas N.
Ingram
Managing Supply Cha in J .L . Gattorn and D. W. Wald is
P r o m o t i o n M i x : e l e m e n t s o f m a r k e t i n g p r o m o t i o n m i x , Ad v e r t i s i n g ,
Pu b li cit y, P er so nal selli n g , Pu bl i c r elat i on s a n d Sal es pr o mot io n ,
De t er mi na nt s o f p r o mo ti o n m i x.
2 . Ad v e r t i s i n g : t y p e s o f a d v e r t i s e m e n t , a d v e r t i s e a b i l i t y a n d a d v e r t i s i n g
a i d s , A d v e r t i s i n g p l a n n i n g a n d d e c i si o n m a k i n g .
3.
A d v e r t i s i n g C a m p a i g n P l a n n i n g : s e t t i n g a d v e r t i si n g g o a l s a n d
o b j e c t i v e s, T h e D A G M AR A p p r o a c h . M e s sa g e s t r a t e g i e s a n d t a c t i c s ,
Cr eati v e ap p roa ch es, Co p y writ i n g a n d testi n g , Ad v er ti sin g co p y d esig n
a n d c o m m u n i c a t i o n s t r a t e g y , C o p y - v i su a l i z a t i o n l a y o u t , A d v e r t i s i n g
a p p e a l s a n d t h e m e s , C l a s s i fi c a t i o n o f a d v e r t i s e m e n t c o p i e s , E s s e n t i a l s
o f a g o od cop y . E x er ci ses i n dra fti n g a d v ert i sement co p y .
4.
Ad v e r t i s i n g M e d i a : t y p e s o f m e d i a , m e d i a p l a n n i n g a n d s c h e d u l i n g ,
Ad v er ti sement
bu d g et s,
a p pr oa ch es
to
a d v e r t i si n g ,
bu dgeti ng.
M e a su r i n g a d v e r t i si n g e f f e c t i v e n e s s . A d v e r t i si n g s t r a t e g i e s f o r r u r a l
m a r k e t s.
Traffic
1 . S a l e s M a n a g e m e n t : o b j e c t i v e s o f sa l e s m a n a g e m e n t , P e r s o n a l s e l l i n g
p r o c e s s , D e v e l o p i n g p e r s o n a l s e l l i n g s t r a t e g i e s. O r g a n i z i n g t h e sa l e s
f o r c e T y p e s o f sa l e s o r g a n i z a t i o n s D e t e r m i n i n g t h e k i n d o f sa l e s
f o r c e a n d S i z e o f t h e sa l e s f o r c e . Q u a l i t i e s o f sa l e s e x e c u t i v e s .
5 . A d v e r t i s i n g A g e n c i e s : p r o f i l e o f m a j o r a d v e r t i si n g a g e n c i e s i n I n d i a
a n d a b r o a d , R u r a l a d v e r t i s i n g , s o c i a l a d v e r t i si n g , e t h i c s i n a d v e r t i si n g ,
a d v e r t i si n g s t a n d a r d s c o u n c i l o f I n d i a ( A S C I ) .
10
References :
Advertise ment and Promotion Belch and Belch
Advertis ing Aaker and Bathra
A d v e r t i s i n g M a n a g e m e n t C h u n a wa l l a
Advertis ing Management Wr ite and Ziegler
Contemporary Adver tis ing Wi ll iams Arens
A d v e r t i s i n g M a n a g e m e n t R a je e v B a t r a , J o h n G . M y e r , D a v i d A k e r
A d v e r t i s i n g Pl a n n i n g & I m p l e m e n t a t i o n S a n g e e t a S h a r ma & R a g h u v i r
Singh
Advertis ing Princip les and Practice Wel ls , Moria try, Bu rnett
A d v e r t i s i n g M a n a g e m e n t J a i s h r i J e t h wa n r y , S h r u t h i J a i n
Market ing Com munication Dahlen
e x t e n d e d st a k e h o l d e r s , C o n f l i c t s o f i n t e r e s t , C o n t r a c t s a n d a r e v i s e d
di recti ve.
3 . I n f o r m a t i o n As y m m e t r y a n d t h e M a r k e t s f o r C o r p o r a t e S e c u r i t i e s :
in tr o du c ti o n, T h e or i e s o f t h e e ffe c t s o f i n fo r ma t io n a sy m m e tr y,
Va l u a t i o n o f t r a d e d e q u i t y u n d e r a s y m m e t r i c i n f o r m a t i o n , I n f o r m a t i o n
a sy m m et r y a n d t h e Qu a li ty o f t h e ma rk et for a fir m s e q u it y, o p ti ma l
o w n e r s h i p st r u c t u r e .
4.
5.
FINA NCE
3. 3 El e c ti ve FM 1: Advanc e d Capi tal B udge ti ng
1 . C a s h F l o w M e a s u r e m e n t : d e p e n d e n c e a n d i n d e p e n d e n c e o f c a s h fl o w s
i n e v a l u a t i n g p r o j e c t s, M e a su r e s o f r i sk a n d r e t u r n s , I n f l a t i o n i n
ca pi ta l bu d g et in g , R ea l v s n o mi na l di sc ou nt ra t e s, Bia s in ca sh fl o w
e s t i m a t e s , T o t a l r i sk fo r m u l t i p l e i n v e st m e n t . M e a su r i n g c a s h fl o w f o r
a c q u i s i t i o n . U s e o f E x c e l f o r e st i m a t i n g c a sh f l o w s & d e c i s i o n m a k i n g .
3. 5 El e c ti ve FM 3: Por tf ol i o M anage me nt
1
M a r ke t e f f i c i e n c y : r a n d o m wa l k a n d t h e e f f i c i e n t m a r k e t h y p o t h e s i s,
E m p i r i c a l t e st i n g o f E f f i c i e n t M a r k e t H y p o t h e si s ( E M H ) . P o r t f o l i o
T h e o r y C a p i t a l a l l o c a t i o n b e t w e e n t h e r i sk y a s s e t a n d t h e r i sk fr e e
a s s e t , O p t i m a l r i sk y p o r t f o l i o s - M a r k o w i t z m o d e l V s S t o c h a s t i c
D o m i n a n c e A n a l y si s ( S D A) , E q u i l i b r i u m i n c a p i t a l m a r k e t s C a p i t a l
asset pri ci ng mo d el, I n d ex mo del s a n d Ar bit rag e pri cin g th eor y an d
m u l t i fa c t o r m o d e l s o f r i sk a n d r e t u r n .
Fi xed Inco me Secur ities : b o n d Pri ces a n d yi eld B on d C hara ct eri sti cs
a n d T y p e s, B o n d P r i c i n g , B o n d y i e l d , T e r m S t r u c t u r e o f I n t e r e st r a t e ,
I n t e r e st r a t e r i sk - i n t e r e st r a t e s e n si t i v i t y , d u r a t i o n , c o n v e x i t y a n d
i m mu n i za ti o n .
Fu n dame nt al
An a l y s i s :
e c o n o m i c a n a l y s i s,
I ndu st ry
a n a l y s i s,
C o m p a n y a n a l y s i s, F o r e c a s t i n g c o m p a n y e a r n i n g s , Va l u a t i o n o f
compani es,
Ac t i v e P o r t f o l i o M a n a g e m e n t : p o r t f o l i o p e r f o r m a n c e e v a l u a t i o n
m e a su r i n g i n v e st m e n t r e t u r n , c o n v e n t i o n a l t h e o r y o f p e r f o r m a n c e
e va lu a t i on , M2 a n d T 2 , ma rk e t ti m i ng , p er fo r ma n c e a tt ri bu ti o n
p r o c e d u r e s, s t y l e a n a l y si s a n d m o r n i n g s t a r s , r i sk a d j u st e d r a t i n g .
A c t i v e p o r t f o l i o c o n st r u c t i o n u s i n g T r e y n o r B l a c k m o d e l
2 . R a n k i n g P r o j e c t s : N P V v s I R R C o n f l i c t s, F i s h e r s r a t e o f i n t e r s e c t i o n ,
M u l t i p l e I R R s, M I R R , O p t i m a l d e c i si o n u n d e r c a p i t a l r a t i o n i n g
3.
R e a l O p t i o n s i n C a p i t a l I n v e s t m e n t : t y p e s o f o p t i o n s e x p a n si o n ,
A b a n d o n m e n t a n d p o st p o n e m e n t .
4.
P r o j e c t R i s k A n a l y s i s : t e c h n i q u e s f o r m e a su r i n g s t a n d a l o n e r i sk
S e n s i t i v i t y a n a l y si s , S c e n a r i o a n a l y s i s a n d S i m u l a t i o n
F i n a n c i n g D e c i s i o n s : s o u r c e s o f l o n g - t e r m fi n a n c e s f o r a p r o j e c t .
Lea si n g T y p es o f l ea ses, stru ctu ri n g o f l ea se r enta l s a n d evalu at i on
o f l ea se.
P r i n c i p a l Ag e n t C o n f l i c t a n d F i n a n c i a l S t r a t e g i e s : i n t r o d u c t i o n ,
Li mi t e d lia bi lit y a nd t h e sepa ra t io n o f o wn er sh i p a n d c o nt ro l, r ol e o f
m a n a g e m e n t wi t h d i f fu s e o w n e r s h i p . C l a s s i c d i r e c t i v e t o m a n a g e m e n t ,
11
3. 4 El e c ti ve
H RM
De ve l op me nt
2:
Cha nge
and
3. 3
1.
El e c ti ve H RM 1: H uma n Re sour c e De ve l op me n t
2.
H u m a n R e s o u r c e D e v e l o p m e n t : su b sy s t e m s o f H R D & O D , H R M a n d
H R D , E m e r g i n g t r e n d s i n H R D , H R D i n I T i n d u st r y , p u b l i c s e c t o r ,
g o v e r n m e n t o r g a n i z a t i o n s , a n d N G O s.
4.
5.
L e a r n i n g a n d d e v e l o p m e n t i n k n o wl e d g e s e t t i n g : l e a r n i n g i n a
k no wl ed g e env ir o n ment , cr eat i ng a h o li sti c d ev el o p men tal a p pr oa ch ,
d ev el o pi n g
so cia l
ca pi tal ,
d ev el o pi n g
k n o wl e d g e
l ead er shi p
c a p a b i l i t i e s, p r o j e c t - b a s e d l e a r n i n g , w o r k i n g w i t h t e c h n o l o g y , b u i l d i n g
a c o m p r e h e n si v e k n o w l e d g e d e v e l o p m e n t st r a t e g y , p l a n n i n g f o r
in d iv i du al d ev el o p ment .
Car eer
Career
References :
Human Resource Deve lopment Randy L . Des imone, Jon M. Werner &
David M.Har ris .
D e s i g n i n g a n d M a n a g i n g H u m a n R e s o u r c e S y s t e m s Pa r e e k , U d a i a n d
Rao T.V.
Recent Experience in Human Resource Development Rao T.V. and
Pe r e i r a , D . H .
Pe r f o r m a n c e A p p r a i s a l T h e o r y a n d P r a c t i c e R a o T . V .
Effec tive Human Resource Deve lopment Neal E. Chalofskey,
Carlene Reinhart.
Human Resource Management Satyadian S. Mir za
Kn o w l e d g e M a n a g e m e n t S h e l d a D e b o ws k i J o h n W i l e y , I n d i a
publications.
3. T heory and M anage me nt of Org ani zat ion Deve lop me nt: fou ndat i ons of
or ga ni zat i o n d ev el o p ment Ma nag i ng t h e o r gan i zat io n dev elo p ment
pr o cess Acti o n r esea r ch a n d or ga ni za ti o n d ev el o p ment .
4.
Org a n iza tio n Dev elo p ment I nterv ent io n : t ea m i nt erv ent i on I nt er g r o u p a n d t h i r d p a r t y p e a c e m a k i n g i n t e r v e n t i o n C o m p r e h e n si v e
i n t e r v e n t i o n S t r u c t u r a l i n t e r v e n t i o n s T r a i n i n g e x p e r i e n c e s.
5.
K e y C o n s i d e r a t i o n s a n d I s s u e s : i s su e s i n c o n su l t a n t C l i e n t
r e l a t i o n s h i p s S y st e m r a m i fi c a t i o n s P o w e r , p o l i t i c s a n d o r g a n i z a t i o n
d ev el o p ment R esear ch i n o rga n i zati o n d ev elo p men t
References :
O r g a n i z a t i o n D e v e l o p m e n t Fr a n c h a n d B e l l ;
Organization Behaviour Fred Luthans
H u m a n B e h a v i o u r a t Wo r k Ke i t h D a v i s ; O r g a n i z a t i o n a l D e s i g n f o r
E x c e l l e n c e Kh a n d a wa l l a
O r g a n i z a t i o n a l i n t e l l i g e n c e S i l b e r Ke a r n y
T h e d a n c e o f c h a n g e Pe t e r S e n g e a n d o t h e r s
The f if th disc ipline Peter Senge
3. 5 El e c ti ve H RM 3: Tr ai ni ng and De ve l op me nt
1 . Tra in ing : i n tr o du cti o n, I mp or ta n ce o f tra i ni n g, Ad va n tag es o f tra i ni n g,
T raini ng chal l enges, C hanging work pla ce a nd work for ce, T raini ng a s a
su b s y s t e m o f H R D , L e a r n i n g e n v i r o n m e n t , I n s t r u c t i o n a l d e s i g n ,
Lea r ni n g ou t co mes, F eedba ck , C o n di ti o n s o f t ran sfer , C o n v ert i n g
trai ni n g o b j ecti v es t o tra in i n g pla n .
2 . T r a i n i n g N e e d s A s s e s s m e n t ( T N A) : m e t h o d s o f T N A , O r g a n i z a t i o n a l
su p p o r t f o r T N A , O r g a n i z a t i o n a l a n a l y si s S p e c i f y i n g g o a l s ,
I d e n t i f y i n g c o n st r a i n t s , R e s o u r c e a n a l y s i s, L e a r n i n g p r i n c i p l e s ,
T r a i n i n g e n h a n c e m e n t , T r a i n e e c h a r a c t e r i st i c s.
3.
T r a i n i n g D e l i v e r y : t r a d i t i o n a l v s M o d e r n m e t h o d s, S D L P , S i m u l a t e d
w o r k s e t t i n g s, D L P , C D R O M , I n t e r a c t i v e M u l t i m e d i a , W e b - b a s e d
i n s t r u c t i o n s , I n t e l l i g e n t T r a i n i n g S y st e m ( I T S ) , V i r t u a l R e a l i t y
T r a i n i n g ( VR T ) .
12
U t i l i t y c o n s e r v a t i o n s, I n d i v i d u a l d i f f e r e n c e m o d e l s, C o n t e n t v a l i d i t y
mo d el , Sta ti sti cal met h o d.
5 . Tr ai ni ng I nterv e ntio ns: l ear n in g E x p eri en ce a n d Bu il di n g O r gan i zat io n
Capa bi li t y, E mpl o y ee ca pa bil it y , Ap pr ent i ceshi p, Vesti bu le, E mb ed d ed
trai ni ng,
T ea m
bui ldi ng,
cr o ss a n d
I n t e r - p o si t i o n a l
trai ni ng,
Lea d er sh i p trai n in g .
References :
2.
1.
References :
Domenic Salvator In ternational Economics
Pa u l R . K r u g m a n a n d O b s t f e l d . M I n t e r n a t i o n a l E c o n o m i c s , 3 r d
E d i t i o n , H a r p e r C o l l i n s Pu b . , 1 9 9 4
B u c k l e y , A d r i a n M u l t i n a t i o n a l F i n a n c e , N e w Yo r k , P r e n t i c e H a l l
Inc.m 1996.
International Economics Robert J .Carbaugh 2008.
2 . T r a d e R e s t r i c t i o n s : p a r t i a l e q u i l i b r i u m a n a l y si s a n d e f f e c t s o f t a r i f f s ,
th eor y o f tar i ff stru ctu re t h e ra t e o f effecti v e pr o tecti o n,
g en eral i zati o n a n d evalu a ti o n t h eor y o f effect i v e pr ot ecti o n, g en eral
e qu il i briu m a na l y si s o f ta r i ff in sma ll a n d la r g e c ou n tr y p er sp e ct iv e ,
o pt i mu m ta ri ff.
3.
4.
Eco no mic In tegrat ion - Cus tom un ions an d free tr ade areas: tra de
c r e a t i n g c u s t o m u n i o n s, t r a d e d i v e r s i o n s, t h e o r y o f s e c o n d b e st a n d
o t h e r s t a t i c w e l fa r e e f f e c t s o f c u s t o m u n i o n s - d y n a m i c e f f e c t s f r o m
c u st o m u n i o n , a n a l y s i s o f e c o n o m i c i n t e g r a t i o n - E U F T A, N A F T A ,
a t t e m p t s a t e c o n o m i c i n t e g r a t i o n a m o n g d e v e l o p i n g c o u n t r i e s,
tra n sit i o n e c o no m i e s a n d e m er gi n g e c o n o mi e s.
5.
I n t e r n a t i o n a l T r a d e & E c o n o m i c D e v e l o p m e n t : r e g u l a t i o n s, f r e e
trade,
pr ot ecti on,
d e t er mi na nt s,
FDI
r egu lati o n s,
cu rr en cy
convert ibil it y
r egulat i ons,
r egula ti ons
of
for ei g n
trade
and
i mp l e m e nta t i o n i n In d ia , i m p orta n c e a n d t er m s o f tra d e to
d e v e l o p m e n t , e x p o r t i n s t a b i l i t y , i m p o r t su b s t u t i o n / e x p o r t o r i e n t a t i o n ,
c u r r e n t p r o b l e m s fa c i n g d e v e l o p i n g c o u n t r i e s .
E c o n o m i c G r o wt h a n d I n t e r n a t i o n a l T r a d e : g r o wt h fa c t o r s o f
p r o d u c t i o n , t e c h n i c a l p r o g r e s s, g r o w t h a n d t r a d e i n s m a l l c o u n t r y a n d
l a r g e c o u n t r y p e r s p e c t i v e , e f f e c t a n d e v a l u a t i o n , t r a d e c h a n g e s.
T r a i n i n g i n O r g a n i z a t i o n I r w i n L . G o l d s t e i n , J . Ke v i n F o r d .
E f f e c t i v e T r a i n i n g : S y s t e m S t r a t e g i e s & Pr a c t i c e s P N i c k B l a n c h a r d
James W Thacker.
Training For Organiza tional Transfor mation Rolf P Lynton Udai
Pa r e e k .
4.
References :
International
G o l m wa d e
International
International
Dilip K.Das
International
2009
International
Trade
Policy
contemporary
analy sis
Nigel
13
s y s t e m s d e v e l o p m e n t , i n f o r m a t i o n s y st e m p r o j e c t s ,
s y s t e m s r e q u e s t s, st e p s i n p r e l i m i n a r y i n v e s t i g a t i o n .
3. 5 El ec ti ve IB 3: Expor t Imp or t Pr oc e d ur e s ,
Doc ume ntati on and S uppl y Chai n M anage me nt
1 . I n t e r n a t i o n a l T r a d e P o l i c y F r a m e wo r k : r e g u l a t i o n s f o r I n t e r n a t i o n a l
t r a d e , l e g a l a sp e c t s o f e x p o r t s i m p o r t s c o n t r a c t , e x i m p o l i c y o f I n d i a .
2.
4.
I m p o r t T r a d e P r o c e d u r e s & D o c u m e n t a t i o n : r e st r i c t i o n s , r o l e a n d
r e l e v a n c e o f g o v e r n m e n t i n t e r v e n t i o n s, m e a su r e m e n t o f i m p o r t p a r i t y
on G DP.
5. Role of Inter natio n al Tr adi ng Center i n E-co mmer ce: computat iona l
a n a l y s i s o f I n d i a s e x p o r t i m p o r t l o g i s t i c s a n d si m p l i f i c a t i o n o f
pr o c e du ra l for ma l it i e s a n d r e qu ir e me nt s.
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N e w I m p o r t E x p o r t Po l i c y & H a n d b o o k o f P r o c e d u r e s - N a b h i
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S y s t e m A n a l y s i s F u n d a m e n t a l s a n d t h e M o d e r n S y s t e m s An a l y s t :
i n t r o d u c t i o n t o sy s t e m s a n a l y s i s a n d d e si g n , i n f o r m a t i o n s y st e m
c o m p o n e n t s, t y p e s o f b u si n e s s i n f o r m a t i o n s y s t e m s, o r g a n i z a t i o n a l
s t r u c t u r e . S y st e m s d e v e l o p m e n t t e c h n i q u e s a n d t o o l s , t h e S D L C , t h e
s y s t e m s a n a l y s t p o si t i o n .
I n f o r m a t i o n R e q u i r e m e n t s An a l y s i s : sy s t e m s p l a n n i n g , p r e l i m i n a r y
i n v e s t i g a t i o n , t h e i m p o r t a n c e o f st r a t e g i c p l a n n i n g , a f r a m e w o r k f o r
T h e D e s i g n P r o c e s s a n d i t s E s s e n t i a l s : e v a l u a t i n g s o f t wa r e
a l t e r n a t i v e s , st e p s i n e v a l u a t i n g a n d p u r c h a si n g s o f t wa r e p a c k a g e s ,
t r a n s i t i o n t o s y st e m s d e s i g n , p r o t o t y p i n g . U s e r i n t e r fa c e , i n p u t a n d
o u t p u t d e si g n , u s e r i n t e r fa c e d e si g n . S y s t e m s i m p l e m e n t a t i o n ap pli ca ti o n d ev el o p men t, stru ctu r ed
a p pli ca ti o n d ev el o p ment , o b j ect
or ient ed
a p pli ca ti o n
d ev el o p ment ,
t e st i n g
the
ap pl i cat io n ,
d o c u m e n t a t i o n , m a n a g e m e n t a p p r o v a l , i n st a l l a t i o n a n d e v a l u a t i o n ,
trai ni ng, data
c o n v e r s i o n , s y s t e m s su p p o r t u s e r su p p o r t a c t i v i t i e s,
m a i n t e n a n c e a c t i v i t i e s, s y st e m s o b s o l e s c e n c e .
5 . C r o s s L i f e C y c l e Ac t i v i t i e s a n d S k i l l s : p r o j e c t a n d p r o c e s s m a n a g e m e n t
t e c h n i q u e s , fa c t fi n d i n g a n d i n f o r m a t i o n g a t h e r i n g , f e a s i b i l i t y a n d
c o st - b e n e f i t a n a l y si s , j o i n t a p p l i c a t i o n d e v e l o p m e n t , i n t e r p e r s o n a l
sk i l l s a n d c o m m u n i c a t i o n s .
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Shelly, Gary b., Cashman , Thomas J and Rosenblatt, Harr y J: Systems,
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2.
S o f t wa r e L i f e C y c l e M o d e l s : so f t wa r e r e q u i r e m e n t , s o ft w a r e d e s i g n ,
c o n fi g u r a t i o n m a n a g e m e n t .
of
3 . E x p o r t P r o m o t i o n M e a s u r e s i n I n d i a : e x p o r t p r o m o t i o n o r g a n i z a t i o n s,
ro le o f g o v er n ment a g en ci es, ST C , M NC /T NC s i n pr o mot i ng ex p ort s
and evalua ti on of i t s i mpact on BO P.
4.
evaluat i on
3 . S o f t wa r e M e t r i c s : s o f t wa r e p r o c e s s a n d p r o j e c t m e t r i c s , t e c h n i c a l
m e t r i c s f o r s o ft w a r e . P r o j e c t p l a n n i n g a n d m a n a g e m e n t : P r o j e c t
m a n a g e m e n t c o n c e p t s , p r o j e c t s c h e d u l i n g a n d t r a c k i n g , s o ft wa r e
pr oj ect pla nni ng.
14
4.
Quali ty
As s u r a n c e :
qua lit y
v eri fi ca ti o n
5 . O b j e c t O r i e n t e d C o n c e p t s : f o r m a l M e t h o d s , S o f t wa r e
a n d s o f t wa r e t o o l s .
and
reen gi n eer i ng
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Carlo Ghezz i, Mehdi Jazayeri , D ino Mandriol i Fun damentals of
S o f t wa r e E n g i n e e r i n g PH I
O r g a n i s e d T r a v e l : d e f i n i n g T o u r i st & T o u r i s m v i z : i n b o u n d ,
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i t i n e r a r i e s , h o w t o d e v e l o p a n e f f e c t i v e i t i n e r a r y , fu n c t i o n s o f t o u r
ma na g er s a n d p la n ni n g to o l s fo r a n it in e ra r y.
T r a v e l Ag e n c y M a r ke t i n g : m a r k e t i n g C o n c e p t , u n i q u e f e a t u r e s o f
T rav el Ma rk eti n g,
Si g ni fi ca n ce o f T rav el
Ag e n c y
ma rk et in g ,
Dev el o pi n g a T ou r Mark et in g P la n, Ma rk eti n g S trat eg y o f I nb ou n d &
Outbou nd tour s.
T r a v e l F o r m a l i t i e s i n I n d i a : v i sa R e q u i r e m e n t s T y p e s o f v i sa s
Cu rr e n cy r egu la t io n s cu sto m for ma l it i e s Di ffe r e nt t y p e s o f ta x e s.
Restr i ct ed an d Pr o t ect ed area s t y pes o f r estri ct io n s, Hea lt h
Regula ti ons.
D a t a b a s e C o n c e p t s, S c h e m a s, M o d e l s ,
F e a t u r e s , O O AD , O O P S , O L A P , O L T P .
2.
3.
B u s i n e s s I n t e l l i g e n c e , T o o l s a n d M e t h o d s.
4.
S t r u c t u r e , D e si g n , D e v e l o p m e n t a n d M a n a g i n g C o r p o r a t e I n f o r m a t i o n
S y st e m s ( C I S ) .
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P ro du ct s,
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3. 4 El ec ti ve TTM 2: Ec o Tour i s m
1 . I n t r o d u c t i o n t o E c o T o u r i s m : d e f i n i t i o n , C o n c e p t , G r o wt h & P r i n c i p l e s
E m e r g i n g C o n c e p t s: E c o / r u r a l / a g r i / fa r m / g r e e n / wi l d e r n e s s /
c o u n t r y s i d e / s p e c i a l i n t e r e st t o u r i s m .
15
To uris m: env ir o n mental R el eva n ce; E co t ou r i sm
C o u n t r i e s P r o b l e m s , p r o s p e c t s f o r su st a i n a b i l i t y
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Concept of
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4.
carrying
c ap ac it y:
eco
t ouri sm
as
in
3rd
2.
world
World
wi d e
G l o b a l E c o T o u r i s m P r a b h a s C h a n d r a Ka n i s k h a Pu b l i c a t i o n
I n t e r n a t i o n a l E c o T o u r i s m E n v i r o n m e n t P r o b h a s C h a n d r a Ka n i s k h a
Pu b l i c a t i o n
T o u r i s m & S u s t a i n a b i l i t y M o wf o r t h R o u t h U d g e
T o u r i s m & A c c o m m o d a t i o n : i n t r o d u c t i o n t o h o t e l s, A c c o m m o d a t i o n
I n d u st r y , T y p e s, E v o l u t i o n o f l o d g i n g i n d u st r y , N e e d , I m p o r t a n c e , r o l e
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r o o m s a n d p l a n s. O r g a n i z a t i o n c h a r t a n d d u t i e s a n d r e s p o n s i b i l i t i e s ,
Qu alit i es o f a fro n t -o ffi ce sta ff I nt ro du ct i on t o H ou sek eep i ng ,
i mp or ta n c e o f h ou sek e e p i ng d e pa rt m e n t, Or ga ni za ti o na l c ha rt a n d t h e
d u t i e s a n d r e s p o n si b i l i t i e s . C l e a n i n g d i f f e r e n t e q u i p m e n t s & a g e n t s ,
D a i l y r o u t i n e s y s t e m s, L a u n d r y , L i n e n & U n i f o r m , I n t e r i o r D e c o r a t i o n
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B e v e r a g e s A l c o h o l i c & N o n Al c o h o l i c . F o o d P r o d u c t i o n
In tr odu cti o n, Hi erar ch y , I d ea ab ou t d i ffer en t cu i sin es nat i ona l a nd
i n t e r n a t i o n a l , s p e c i f i c m e n u s a c c o r d i n g t o f e st i v a l s & o t h e r fa c i l i t i e s .
M a r ke t i n g o f H o t e l s : m e a n i n g a n d c o n c e p t o f H o s p i t a l i t y M a r k e t i n g
i m p o r t a n c e & i t s fu t u r e , G r e a t L e a d e r s i n h o s p i t a l i t y E l l s w o r t h
Sta tl er , Ra l p h H it z, J .W illa r d Marr i ot. Mark et in g co n cept , Mark et i n g
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ca pa cit y
e x p a n si o n ;
strat egi es
of
P o r t f o l i o t e c h n i q u e s i n c o m p e t i t o r a n a l y s i s; t e c h n i q u e s o f c o n d u c t i n g
i n d u st r y a n a l y s i s.
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Strategy in the 1990s, Californ ia, Ballinger 1988.
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H a r n e l , g a r y a n d Pr a h l a d , C . K . , C o m p l e t i n g f o r t h e f u t u r e . B o s t o n ,
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Management,
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S t a l k , G e o r g e , C o m p e t i n g A g a i n s t T i m e , N e w Yo r k , F r e e P r e s s , 1 9 9 0 .
2.
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I n d i a ; I n d i g e n o u s b a n k e r s , p u b l i c d e p o si t s.
3.
S t a t e F i n a n c e c o r p o r a t i o n s, I n d u st r i a l C o - o p e r a t i v e s a d e q u a c y a n d
a p p r o p r i a t e n e s s o f fu n d s f r o m b a n k i n g a n d n o n - b a n k i n g f i n a n c i a l
i n t e r m e d i a r i e s.
4.
M o n e t a r y p o l i c y o f t h e R e s e r v e B a n k o f I n d i a f o r s m a l l b u si n e s s ;
F i n a n c i a l A s s i s t a n c e fr o m t h e c e n t r a l a n d st a t e G o v e r n m e n t s .
5.
S m a l l s c a l e i n d u st r i e s a n d fi n a n c i a l a l l o c a t i o n a n d u t i l i z a t i o n u n d e r
f i v e y e a r p l a n s a c r i t i c a l a p p r a i sa l .
B h a t t a c h a r y a . C . C , Pu b l i c S e c t o r E n t e r p r i s e s i n I n d i a , A l l a h a b a d ,
Kitab Mahal , 1990.
D e s a i , Va s a n t , S m a l l S c a l e I n d u s t r i e s a n d E n t r e p r e n e u r s h i p , B o m b a y ,
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P i c k l e H a l B a n d A b r a h a m jo n , R o y e e . L , S m a l l B u s i n e s s M a n a g e m e n t
5th ed., Ne w York , John Wi ley, 1990.
Schumacher.E.F, S mall is Beautiful, Ne w Delh i, Rupa, 1990.
Staley.E and Morsey. R, Smal l Scale industries in the developing
c o u n t r i e s , N e w Yo r k , M c G r a w H i l l .
Ve p a , R a m . N , H o w t o s u c c e s s i n S m a l l i n d u st r y , N e w D e l h i , V i k a s,
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B h a l l a . K . K , F i n a n c i a l M a n a g e m e n t a n d Po l i c y , 2 n d e d . , N e w D e l h i ,
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2.
3.
S o u r c i n g : s o u r c i n g o f m a t e r i a l , G l o b a l s o u r c i n g - i s su e s , P r o b l e m s .
Grou p Pu r cha si n g, I n v en t or y Ma na g ement i n Su p p ly ch ain : R ol e a nd
i m p o r t a n c e o f i n v e n t o r y i n S C , I n v e n t o r y p o l i c i e s, J I T , V M I . R o l e o f
St or e s ma na g e m e n t in SC , in v e nt or y a s a n el e m e nt o f cu st o m er ser vi c e .
4.
S t r a t e g i c I s s u e s i n S u p p l y C h a i n s : l e a n M a n u fa c t u r i n g , S t r a t e g i c
P a r t n e r s h i p s,
All ia n ces, a n d C ol la bo rat iv e a d va nta g e.
St rat egi c
relati onships in l ogi sti cs, Handl i ng syst ems and equi pment , St or es
ma na g e m e nt. B e st p ra cti c e a n d Be n c h ma rk i n g, R e -e n gi n e er in g o f
su p p l y c h a i n .
5.
R e t a i l i n g a n d s u p p l y c h a i n I n t e r f a c e : r e t a i l su p p l y c h a i n m a n a g e m e n t ,
T ran spo rtat i o n a n d i n v ent or y i n r etai l SC, C ha n n el d esi gn a nd
m a n a g e m e n t , R o l e o f P a c k a g i n g a n d R e p a c k a g i n g i n R e t a i l b u s i n e s s,
C u s t o m e r l e d b u s i n e s s, C u s t o m e r f o c u s i n S u p p l y C h a i n , C o m p l a i n t
H a n d l i n g , d e v e l o p i n g c u st o m e r s e r v i c e st r a t e g y , R F I D a n d B a r c o d i n g .
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Mohanty, R. P and Deshmukh, S.G , 2005,. Supply Chain Management
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Sunil Chopra & Meindl Peter , 2003, Supply Chain Management
s t r a t e g y , p l a n n i n g a n d o p e r a t i o n , 3 r d E d i t i o n , Pe a r s o n E d u c a t i o n /
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18
1.
2.
S er vi c e ma rk e ti n g Mi x : pr o du c t, Pr i ci n g, P la c e, Pr o m ot i on , P e op l e,
P h y s i c a l e v i d e n c e a n d p r o c e s s . D i m e n si o n s o f S e r v i c e Q u a l i t y ,
M e a su r i n g s e r v i c e Q u a l i t y .
3.
4.
I n t r o d u c t i o n t o R e t a i l i n g : t y p e s, F r a n c h i s i n g i n r e t a i l , T e c h n o l o g y i n
retail , Fact or s a ffecti ng r etail , R etail i ng pr ocess. R etail i ng i n I ndia a nd
e m e r g i n g t r e n d s a n d P o l i c y i m p e r a t i v e s.
5.
M er cha nd i se
Mana gement :
sour ces
of
mer cha n di se,
L ogi sti c
M a n a g e m e n t , C a t e g o r y M a n a g e m e n t , S t o r e L a y o u t , D e s i g n a n d V i su a l
M e r c h a n d i si n g , R e t a i l i n g S t r a t e g y a n d C u st o m e r S e r v i c e .
Operations Management strategy and analysis, Lee J. krajewski and Larry P.Ritzman, 2007, 9th
Edition, Pearson
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John Wiley & Sons, 1984.
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S t r a t e g y , 5 t h e d i t i o n , Pe a r s o n E d u c a t i o n .
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application and cases ,
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A J Lamba, 2006, The Art of Reta il ing, T MH
Pa t r i c k M . D u n n e a n d R o b e r t F . L u s c h , 2 0 0 5 , R e t a i l i n g , T h o m s o n
Learning
Fe r n i e & S p a r k s , 2 0 0 5 , L o g i s t i c s & R e t a i l M a n a g e m e n t , V i v a B o o k s
Gilmore , 2005, Services market ing and Management, Res ponse Books
Gronroos, 2005, Serv ices Management & Market ing, John Wi ley
Cullen & Ne wman, 2007, Retailing, environment and operations,
Thomson.
2.
19
3.
4.
M a n a g e m e n t o f B a n k s N P A a n d S AR F A E S I A c t
5.
M a n a g e m e n t o f R i sk i n b a n k s V A R m o d e l , c a s e s t u d i e s o f r e c e n t
b a n k fa i l u r e s i n I n d i a .
o f r e s o u r c e s a n d c o m p e t i t i v e c a p a b i l i t i e s, e n v i r o n m e n t a l s c a n n i n g
techni qu es.
3 . E st a b l i s h i n g o r g a n i z a t i o n a l d i r e c t i o n d e v e l o p i n g st r a t e g i c v i s i o n ,
m i s si o n a n d s e t t i n g o b j e c t i v e s . S t r a t e g i c i n t e n t a n d t h e c o n c e p t o f
stra t e gi c p yra mi d , c or p ora t e et h i c s a n d so c ia l r e sp on si bi li ty .
4.
N a t u r e o f I n v e st m e n t B a n k s & M e r c h a n t B a n k s, C o n v e r g e n c e i n
ba nki ng
2.
R e g u l a t o r y i s su e s c o n c e r n i n g I n v e s t m e n t & M e r c h a n t s B a n k s
3.
.
4.
M a n a g e m e n t o f N B F C s , r e g u l a t o r y i s su e s
5.
A n a l y s i s o f su b p r i m e c r i s i s o f 2 0 0 7 i n t h e U S a n d i t s i m p l i c a t i o n s f o r
5.
and
i n st a l l i n g
su p p o r t i n g
and
r e wa r d i n g
s y st e m s .
India .
2.
C o m m e r c i a l B a n k c r e d i t t o I n d u s t r y : T y p e s o f fa c i l i t i e s , T e r m l o a n ,
u n d e r wr i t i n g , w o r k i n g c a p i t a l c r e d i t , l o a n s y n d i c a t i o n , b r i d g e f i n a n c e ,
mezza ni n e fi na n ce et c.
3.
C o m m e r c i a l b a n k c r e d i t t o v e n t u r e c a p i t a l f i r m s , v a l u a t i o n & r i sk
ma na g e me nt
4.
T y p e s o f R e t a i l p r o d u c t s : C o n su m e r l o a n s , A u t o l o a n s , H o m e l o a n s e t c .
5.
A g r i c u l t u r a l l o a n s T y p e s o f l o a n s & i s s u e s i n r i sk m a n a g e m e n t .
ELECTIVE PA PERS
M ARK ETING
4. 2 El ec ti ve MM 4: Pr od uc t and B r and M anage me nt
1.
I n t r o d u c t i o n t o P r o d u c t M a n a g e m e n t : b a si c c o n c e p t s o f p r o d u c t ;
cla ssi fi cati o n o f pr o du ct; pr o du ct mi x an d l i n e d eci sio n s; g ro wt h
stra t e gi e s fo r F MCG ; or ga ni z i n g fo r pr o du ct ma na g e m e nt . Pr o du ct
m a r k e t s t r a t e g i e s f o r l e a d e r s , c h a l l e n g e r s a n d f o l l o w e r s.
2 . N e w P r o d u c t P l a n n i n g a n d D e v e l o p m e n t : o r g a n i z i n g fo r n e w p r o d u c t ,
n e w p r o d u c t d e v e l o p m e n t p r o c e s s , L a u n c h st r a t e g y , R e a s o n s f o r n e w
p r o d u c t fa i l u r e s , c o n su m e r a d o p t i o n p r o c e s s , p r o d u c t l i f e c y c l e
c o n c e p t s.
3.
M a r k e t i n g P l a n n i n g : p l a n n i n g p r o c e s s, c o m p o n e n t s o f m a r k e t i n g p l a n
c o m p e t i t i o n a n a l y s i s, p r o d u c t c a t e g o r y a t t r a c t i v e n e s s a n a l y si s ,
c u st o m e r a n a l y s i s a n d c o m p e t i t o r a n a l y si s . S e g m e n t i n g T a r g e t i n g
P o si t i o n i n g ( S T P ) b a si s f o r s e g m e n t a t i o n , d i f f e r e n t i a t i o n a n d
20
E -co mmer ce, Pr o sp ecti n g on I nt er n et, Accept i n g o r d er s an d pay men t
o n n et
p o si t i o n i n g , T e c h n i q u e s o f g o o d p o s i t i o n i n g , P r i c i n g a n d c h a n n e l
ma na g e me nt stra t eg y .
4.
B r a n d s a n d B r a n d M a n a g e m e n t : c u st o m e r b a s e d b r a n d e q u i t y b r a n d
p o si t i o n i n g a n d v a l u e s c h o o s i n g b r a n d e l e m e n t s t o b u i l d b r a n d
equit y.
5.
D e s i g n i n g M a r k e t i n g p r o g r a m s t o b u i l d b r a n d e q u i t y : m e a su r i n g
sour ces of bra nd equit y desi gn a nd i mpl ementi ng bra ndi ng strat egi es
ma na gi n g b ra n d ov e r ti me .
References :
4. 4 El ec ti ve MM 6: Se r vi c e s M ark e ti ng
1 . I n t r o d u c t i o n t o S e r v i c e s M a r k e t i n g : d e fi n i t i o n o f s e r v i c e s , R e a s o n s f o r
e m er g e n c e o f se r vi c e s ma rk e ti n g, C ha ra c te ri sti c fe a tu r e s o f ser vi c e s
ma rk e ti n g, Se r vi c e ma rk et in g mi x , R e c e nt tr e n d s i n ser v i c e s ma rk et i ng .
S e c t o r a l v i e w o f s e r v i c e i n d u st r y .
2.
4. 3 El ec ti ve MM 5: B usi ne s s M ar ke ti ng M anage me nt
1.
2.
3.
4.
T h e N a t u r e o f B u s i n e s s M a r ke t i n g : b u s i n e s s a n d c o n su m e r p r o d u c t s ,
B a s i s f o r c l a s s i fi c a t i o n , D i f f e r e n c e b e t w e e n b u si n e s s a n d c o n su m e r
m a r k e t i n g , B u si n e s s m a r k e t i n g i n g l o b a l c o n t e x t , C l a s s i fi c a t i o n o f
b u si n e s s c o n su m e r s, C l a s si f i c a t i o n o f b u s i n e s s p r o d u c t s .
Org a ni zat io n al B uy i ng Beh av io ur (O BB) : k ey chara ct eri sti cs o f
o r g a n i z a t i o n a l c u s t o m e r a n d b u y i n g p r o c e s s P u r c h a si n g o r g a n i z a t i o n
a n d b u y i n g st a g e s , C o n c e p t o f b u y i n g c e n t e r , B u y i n g m o t i v a t i o n s,
P u r c h a s e r s e v a l u a t i o n o f p o t e n t i a l su p p l i e r s , E n v i r o n m e n t a l i n fl u e n c e
o n o r g a n i z a t i o n a l b u y i n g p r o c e s s. M a r k e t i n g i n f o r m a t i o n sy s t e m f o r
or ga ni za t i o na l ma rk et
B u s i n e s s M a r ke t i n g P l a n n i n g : p l a n n i n g p r o c e s s, D e m a n d a n a l y s i s,
S e g m e n t i n g , T a r g e t i n g a n d P o si t i o n i n g , I n d u st r i a l p r o d u c t st r a t e g y a n d
Pr o du ct p o li cy, N ew pr o du ct d ev el o p ment , Ma na gi n g bu si n ess ser vi ces,
P L C o f i n d u st r i a l p r o d u c t s.
M a nag ing Bus ine ss M ar ket ing C h a nne ls: di r ect a n d i n d ir ect
d i s t r i b u t i o n , E - c h a n n e l s , D i st r i b u t o r s , M a n u fa c t u r e r r e p r e s e n t a t i v e ,
C h a n n e l d e s i g n a n d a d m i n i st r a t i o n . C o n c e p t o f l o g i s t i c s a n d su p p l y
c h a i n m a n a g e m e n t i n b u si n e s s m a r k e t i n g . P r i c i n g st r a t e g y f o r b u s i n e s s
m a r k e t s C o m p e t i t i v e b i d d i n g a n d l e a s i n g , A d v e r t i s i n g a n d sa l e s
p r o m o t i o n , P e r s o n a l s e l l i n g i n b u si n e s s m a r k e t i n g
References :
Business Market ing Management Michael Hutt and Tho mas Speh, 8 th
Edit ion, Thomson Learning
Industrial Marketing Reeder and Reeder (PH I)
Industrial Marketing R ichard Hi ll (AI TBS)
S u p p l y C h a i n M a n a g e m e n t S u n i l C h o p r a a n d Pe t e r M e i n d l (1 s t I n d i a n
r e p r i n t , Pe a r s o n E d u c a t i o n )
Business Marke ting Haynes
Business Marke ting Rangan
C o n s u m e r B e h a v i o u r i n S e r v i c e s : g a p a n a l y si s f o r u n d e r st a n d i n g
c o n su m e r b e h a v i o u r . C u s t o m e r e x p e c t a t i o n s C u s t o m e r p e r c e p t i o n ,
F a c t o r s i n fl u e n c i n g c u s t o m e r e x p e c t a t i o n s . S e r v i c e d e v e l o p m e n t a n d
d e si g n , S t a g e s i n n e w s e r v i c e d e v e l o p m e n t , S e r v i c e b l u e p r i n t i n g .
Cu st o mer d efi n ed ser v i ce stan dar d s. Ph y si cal ev i d ence serv ice sca p e.
S e r v i c e s M a r k e t i n g I n t e g r a t e d C u s t o m e r Fo c u s A c r o s s T h e Fi r m
Va l a r i e A . Z e i t h a m l a n d M . J . B i t n e r
S e r v i c e s M a r k e t i n g Pe o p l e , T e c h n o l o g y a n d S t r a t e g y L o v e l o c k
5 . M a n a g i n g B u s i n e s s M a r ke t s : m a n a g i n g p e r s o n a l s e l l i n g fu n c t i o n , K e y
a c c ou n t ma na g e me nt , Sa l e s a d mi ni stra ti o n, S e ll i ng t hr o u gh I n te r n et.
21
valuat i on of VC port foli o, I ni tia l Publi c offeri ngs
Ma nag i ng i n t er nal an d sea so n ed equ it y o ffer in g s.
I n t e r n a t i o n a l M a r k e t i n g : i n t r o d u c t i o n a n d I m p o r t a n c e B a si s o f
in t er nat io na l tra d e, T h eor i es o f i nt er na ti o nal tra d e, T r ad e barr i er s,
In dia s fo r ei g n tra d e sin ce i n d ep end en ce.
2.
I n t e r n a t i o n a l M a r ke t i n g E n v i r o n m e n t : e c o n o m i c , P o l i t i c a l , L e g a l ,
S oci o -cu l tu ral a n d D emog rap h i c en v ir on men t.
I nt e rna t io na l ma rk e t
e n t r y st r a t e g i e s M N C s, G l o b a l m a r k e t e r s e t c .
E x p o r t P l a n n i n g : e x p o r t fi n a n c e , L e t t e r o f c r e d i t , E x p o r t l i c e n s i n g ,
E x p o r t h o u s e s , E x p o r t r i sk a n d i n su r a n c e , E x p o r t p r o m o t i o n a n d
In cent i ves b y th e G o v er n ment o f I nd ia an d I n sti tu ti o nal arran g ement
for e xp o rt p ro mo ti o n i n I n dia . I mp o rt -E xp o rt p o li ci e s o f t h e
Go v er n ment o f I n dia Ex p or t d o cu mentat i on pr o cedu r es a n d
f o r m a l i t i e s . I n d i a n f o r e i g n t r a d e si n c e i n d e p e n d e n c e .
5.
References :
International Marke ting Sak Onkvis it and John J. Shaw
I n t e r n a t i o n a l M a r k e t i n g Ph i l i p C a t e o r a a n d J o h n G r a h a m
International Marke ting C .A . Francis
FINANCE
4. 2 El ec ti ve FM 4: Fi nanc i al Str ate gie s
1.
M e r g e r s a n d A c q u i s i t i o n s : b a si c f o r m s o f a c q u i si t i o n s, t a x f o r m s o f
a c q u i s i t i o n , A c c o u n t i n g , S y n e r g y fr o m a n a c q u i si t i o n s , a n d s o u r c e s o f
sy n er g y, ca l cu lat i ng va lu e o f fir m a ft er a cqu i sit i o n, co st t o
s t o c k h o l d e r s f r o m r e d u c t i o n i n r i sk , t h e N P V o f m e r g e r , d e f e n s i v e
tacti cs. T ak eo v er a n d Bu y ou t s.
2. F i nanci al D istress an d Res truc tur ing: i nt r odu cti on, causes a nd effect s
o f fi n a n c i a l d i st r e s s , o p e r a t i o n a l c u t b a c k s, C a u s e s a n d e f f e c t s ,
D i v e s t i t u r e v s . a s s e t sa l e s, F i n a n c i a l r e s t r u c t u r i n g , R e f o r m i n g
g o v e r n a n c e ( o r ) M a n a g e m e n t st r u c t u r e s ( o r ) R e p l a c i n g m a n a g e m e n t
Debt r estru ctu r i ng , Ba nk ru p t cy, li qu i da ti o n & r eor ga ni za ti o n.
3.
P r i v a t e E q u i t y a n d Ve n t u r e C a p i t a l : i n t r o d u c t i o n , R u d i m e n t s o f
valu i n g a nd fi nan ci ng a v en tu r e, Sta g es o f v en tu r e d ev el o p ment a n d
f i n a n c i n g , F i n a n c i a l a n a l y si s o f V e n t u r e c a p i t a l f i r m s ( VC C s) ,
S t r u c t u r i n g t h e d e a l / F i n a n c i a l I n st r u m e n t , I n v e s t m e n t n u r t u r i n g ,
of
st o ck
4. 3 El ec ti ve FM 5: De r i vati ve s
1 . I n t r o d u c t i o n t o D e r i v a t i v e s : f o r wa r d s , F u t u r e s, o p t i o n s, s w a p s , t r a d i n g
mecha ni sms, E x cha n g es, C l eari n g h ou se ( stru ctu re a n d o p erat i on s,
r e g u l a t o r y fr a m e w o r k ) , F l o o r b r o k e r s, I n i t i a t i n g t r a d e , L i q u i d a t i n g o r
F u t u r e p o si t i o n , I n i t i a l m a r g i n s , Va r i a t i o n m a r g i n s, T y p e s a n d o r d e r s.
fu t u r e c o m m i s s i o n m e r c h a n t .
2 . F o r wa r d a n d F u t u r e C o n t r a c t s : f o r wa r d c o n t r a c t s, fu t u r e s c o n t r a c t s,
F i n a n c i a l fu t u r e s , Va l u a t i o n o f f o r wa r d a n d fu t u r e p r i c e s , S t o c k i n d e x
fu t u r e s, Va l u a t i o n o f st o c k i n d e x fu t u r e s, H e a d i n g u si n g fu t u r e s
c o n t r a c t s, H e a d i n g u si n g st o c k i n d e x fu t u r e c o n t r a c t s, I n d e x fu t u r e s,
A d j u s t i n g B E T A o f a p o r t f o l i o u si n g st o c k . I n t e r e s t r a t e fu t u r e s a n d
c u r r e n c y fu t u r e s .
3 . O p t i o n s C o n t r a c t s a n d T r a d i n g S t r a t e g i e s : c h a r a c t e r i st i c s o f o p t i o n s
c o n t r a c t s, t r a d i n g s t r a t e g i e s.
4 . V a l u a t i o n o f o p t i o n s g r a p h i c a n a l y s i s o f c a l l a n d p u t v a l u e s,
chara ct eri sti cs o f o pti o n va lu es, M o d el s o f valu at i o n; Bi no mial a nd
B l a c k a n d S c h o l e s m o d e l . O p t o n G r e e k s.
5.
C o m m o d i t y f u t u r e m a r k e t : f o r wa r d m a r k e t c o m m i s s i o n ; e x c h a n g e s
tradi ng mecha ni sm.
22
I . M . F , t h e n a t u r e o f g l o b a l c a p i t a l fl o w s F D I , F I I , P r i v a t e e q u i t y a n d
h e d g e fu n d s.
2.
3.
T h e f o r e i g n e x c h a n g e m a r k e t : s t r u c t u r e , t y p e s o f t r a n sa c t i o n s ,
qu o tat i on s a n d Ar bit rag e. E x chan g e rat e r egi mes for eig n ex cha n g e
ma rk e t i n I n dia .
4.
5.
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B u c k l e y , A d r i a n M u l t i n a t i o n a l F i n a n c e , N e w Yo r k , P r e n t i c e H a l l
Inc.m 1996
K i m , S u k a n d Ki m , S e u n g G l o b a l C o r p o r a t e F i n a n c e : T e x t a n d C a s e s ,
2 n d e d . M i a m i F l o r i d a , Ko l b , 1 9 9 3
Shapiro, Alan .C Mul tinat ional Financial Management , Ne w Delhi ,
Prentice Hall of India , 1995
I n t e r n a t i o n a l Fi n a n c i a l M a n a g e m e n t b y P . G . A p t e , M c G r a w H i l l .
I n t e r n a t i o n a l Fi n a n c i a l M a n a g e m e n t b y J e f f M a d u r a
C o n t e x t o f S t r a t e g i c H R M : i n v e st m e n t p e r s p e c t i v e o f H R M , fa c t o r s
i n f l u e n c i n g i n v e st m e n t o r i e n t e d o r g a n i z a t i o n s , I m p a c t o f c h a n g e s i n
tech n ol o g y, W ork fo r ce d emo gra ph i cs & di v er sit y on H RM .
2.
Str ateg ic Ro le & Pl a nn ing : s trat egi c H R Vs T ra dit i ona l HR, Bar ri er s
t o s t r a t e g i c H R , S t r a t e g i c H R p l a n n i n g ; a g g r e g a t e & su c c e s s i o n
pla nni ng.
3.
Str ategic Pers pect ives on Recrui tme nt , Tr ai ni ng & Develop me nt:
T e m p o r a r y V s P e r m a n e n t e m p l o y e e s, I n t e r n a l V s E x t e r n a l r e c r u i t i n g ;
I n t e r v i e w i n g , t e s t i n g , r e f e r e n c e s; I n t e r n a t i o n a l A s s i g n m e n t , D i v e r s i t y ,
Stra t egi zi n g tra i ni n g & d evel o p men t, n eed assessmen t, d esi g n &
d el iv er y.
4.
Str ategic Perspec tives on Perfor mance M an age me nt, Feed b ac k &
C o m p e n s a t i o n : u s e o f S y st e m , w h o , w h a t & h o e t o e v a l u a t e , m e a su r e s
o f eva lu ati o n , I n t er nal equ it y, ext er nal equ it y , a n d In d i vi d u al equ it y .
5.
O u t l i n e o f I n c o m e T a x Ac t , 1 9 6 1 : b a si c C o n c e p t s a n d D e f i n i t i o n s ,
I n c i d e n c e o f T a x , H e a d s o f I n c o m e , E x e m p t i o n s a n d d e d u c t i o n s.
2.
C o m p u t a t i o n o f B u s i n e s s I n c o m e : d e fi n i t i o n s , S c o p e , C o m p u t a t i o n o f
P r o fi t s a n d G a i n s fr o m B u s i n e s s o r P r o f e s s i o n , D e d u c t i o n s, M i n i m u m
A l t e r n a t e T a x , T a x o n D i st r i b u t e d P r o f i t s .
3.
4.
5.
S e t o f f a n d C a r r y F o r wa r d : b u si n e s s L o s s a n d U n a b s o r b e d
Depr eciati o n , R etu rn o f I n co me, Assessmen t , Ad va n ce Pa y ment o f T a x,
T ax D edu cti o n o r Co ll ecti o n a t S ou r ce.
T a x I m p l i c a t i o n s i n B u si n e s s R e s t r u c t u r i n g
23
P a y m e n t o f G r a t u i t y Ac t 1 9 8 2 : p a y m e n t o f b o n u s a c t 1 9 6 5 , Ka r n a t a k a
I n d u st r i a l E s t a b l i s h m e n t s ( N a t i o n a l F e s t i v a l H o l i d a y s ) A c t .
4 . E S I Ac t 1 9 4 8 : e m p l o y e e s p r o v i d e n t f u n d a n d m i s c e l l a n e o u s p r o v i si o n s
a c t 1 9 5 2 , w o r k m e n s c o m p e n sa t i o n a c t 1 9 3 2 . p a y m e n t wa g e s a c t 1 9 3 6 .
5 . Co de o f Disc ip li ne i n In d ustrie s: r ep o rt o f t h e secon d na ti o nal lab ou r
c o mmi ssi o n 2 0 0 2 . La te st ILO de li b era ti o n o n la b ou r l e gi sla t io n i n
d e v e l o p i n g c o u n t r i e s.
References :
Industrial La ws P.L . Mal ik
I n d u s t r i a l L a w s S a n je e v Ku m a r
Labour La w Journals Monthly
Current Labour Repor ter Mon thly
CLR Annual D igest 1999 2005
3 . G r i e v a n c e s a n d D i s c i p l i n e s : g r i e v a n c e s, r e d r e s sa l , d i s c i p l i n e , s t a n d i n g
o r d e r s , a c t s o f m i s c o n d u c t , s h o w c a u s e n o t i c e , su s p e n s i o n , E n q u i r y
pr o cedu r e, P ri n ci p l es o f na tu ral ju sti ce, Pu n i sh ment s, D emo ti o n
su s p e n si o n , T e r m i n a t i o n , R e m o v a l a n d d i s m i s s a l s , C o n f l i c t s
I n d u st r i a l d i s p u t e s L a y o f f , T e r m i n a t i o n s i m p l i c i t o r , R e t r e n c h m e n t ,
c l o su r e s , VR S .
4.
5 . S e t t l e m e n t s : t y p e s o f s e t t l e m e n t s, wa g e s e t t l e m e n t , b o n u s s e t t l e m e n t ,
p r o d u c t i v i t y s e t t l e m e n t , V R S s e t t l e m e n t , U n i o n i s su e s s e t t l e m e n t ,
R e o r g a n i z a t i o n s e t t l e m e n t , t r a n s f e r , L a y o f f , r e t r e n c h m e n t a n d c l o su r e
s e t t l e m e n t s.
References :
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Industrial Re lation
Industrial Re lation
Industrial Re lation
Industrial Re lation
R a m a s wa m y
Sarma
Ve n k a t a r a t h n a m
Arun Monnappa
T V Rao
K n o wl e d g e
M an age me nt:
co n cept ,
l ea d er shi p
and
knowledge
ma na g e m e nt,
knowl edge
cu ltu r e,
l ear ni n g
&
d ev el o p menta l
o r g a n i z a t i o n , A p p l y i n g k n o w l e d g e t o w o r k p r a c t i c e s , K n o wl e d g e
S y st e m s , K n o w l e d g e S e r v i c e , S t r a t e g i c K n o w l e d g e L e a d e r s h i p .
2 . S t r a t e g i c K n o wl e d g e M a n a g e m e n t : m o d e l s , k n o w l e d g e w o r k e r s , p h a s e s
o f k n o wl e d g e d e v e l o p m e n t , k n o w l e d g e m a n a g e m e n t i n fr a s t r u c t u r e ,
h a r n e s s i n g o r g a n i z a t i o n a l k n o wl e d g e , b u i l d i n g k n o w l e d g e m a n a g e m e n t
int o t he S trat egi c Fra mework .
24
3 . K n o wl e d g e L e a d e r : c o n t r i b u t o r y D i s c i p l i n e s t o K n o w l e d g e L e a d e r s h i p ,
A t t r i b u t e s R o l e s, L e a d i n g K n o w l e d g e T e a m s, K n o w l e d g e n e t w o r k ,
Recru it i ng a nd S el ect i ng Kn o wled g e L ea d er s.
4 . K n o wl e d g e C u l t u r e : K n o wl e d g e C u l t u r e E n a b l e r s , M a i n t a i n i n g t h e
K n o w l e d g e C u l t u r e d u r i n g C h a n g e , R e v i e wi n g , I m p l e m e n t i n g &
Mai nta i ni n g th e Kn o wled g e Cu l tu r e.
5 . K n o wl e d g e M a n a g e m e n t & H R M P r a c t i c e s : st r u c t u r a l S u p p o r t , I m p a c t
o f O rga n i zati o na l S tru ctu r e o n Kn o wl ed g e Ma na g ement , Sta ffi n g,
P e r f o r m a n c e M a n a g e m e n t , R e wa r d i n g , K n o wl e d g e W o r k e r s , L e a r n i n g &
Dev el o p ment , Or gan i zat i ona l E valu at io n a nd R evi ew.
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Pe a r s o n E d u c a t i o n .
Kn o w l e d g e M a n a g e m e n t C a r l D a v i d s o n & Ph i l i p Vo s s V i s i o n
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i m p l i c a t i o n s,
joi ni ng WT O
d i sa d v a n t a g e s
defendant a nd
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I n t e r n a t i o n a l M a r ke t i n g E n v i r o n m e n t : e c o n o m i c , P o l i t i c a l , L e g a l ,
S oci o -cu l tu ral a n d D emog rap h i c en v ir on men t.
I nt e rna t io na l ma rk e t
e n t r y st r a t e g i e s M N C s, G l o b a l m a r k e t e r s e t c .
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2 . R e g i o n a l t r a d e b l o c k s a n d e c o n o m i c i n t e g r a t i o n r e a s o n s f o r g r o wt h o f
e c o no m i c bl o ck s e c o n o mi c p o lit i ca l t y p e s o f e c on o m i ca l
i n t e g r a t i o n . M a j o r r e g i o n a l t r a d e g r o u p s N AF T A , M E R C O S U R ,
A P E C , E U , B I M S T AC , A S E AN , G -6 , I B S A. E u r o b e n e f i t s o f c o m m o n
cu rr e n c y e x p e cta n c y i mp e d i m e nt s o f i nt e gra ti o n, I n dia s r ol e i n
p r o m o t i n g f o r e i g n t r a d e v i s i o n p e r s p e c t i v e , r o a d m a p , p r o s p e c t s,
p er for ma n c e a n d e va lu a t io n .
3.
1.
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W T O O b j e c t i v e s , fu n c t i o n , G AT T a n d W T O . , p r i n c i p l e s o f W T O
t r a n s p a r e n c y , M F N t r e a t m e n t , n a t i o n a l t r e a t m e n t fr e e t r a d e
p r i n c i p l e s d i s m a n t l i n g t r a d e b a r r i e r s r u l e d b a s e d t r a d i n g sy s t e m ,
t r e a t m e n t o f L C D s c o m p e t i t i o n p r i n c i p l e s a n t i d u m p i n g m e a su r e s
envi ronment pr ot ecti on.
4 . R e v i e w o f I n d i a s e c o n o m y p o s t 1 9 9 5 , a n a l y si s o f g e n e r a l a g r e e m e n t o n
t r a d e i n s e r v i c e s ( G AT S ) , d e f i n i t i o n o f s e r v i c e s u n d e r G A T S , m o d e s o f
i n t e r n a t i o n a l d e l i v e r y s e r v i c e s c r o s s b o r d e r su p p l y c o m m e r c i a l
su p p l y c o n su m p t i o n a b r o a d , m o v e m e n t o f p e r s o n n e l s p e c i a l
agr eement s u n d er WT O T RIP S T RI M S o b j ect iv es o f i nt el l ectu al
p r o p e r t y p r o t e c t i o n , I n d i a n p a t e n t l a w a n d t r i p s i s su e s , c o n t r o v e r s i e s
a n d l e g a l p o si t i o n .
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R e v i e w o f I n d i a s I n t e r n a t i o n a l B u si n e s s w i t h r e l e v a n c e t o b i l a t e r a l ,
p r e f e r e n t i a l , r e g i o n a l , fr e e t r a d e , m u l t i l a t e r a l t r a d e a g r e e m e n t s . I n d i a s
stan d o n WT O ag r eemen t s a gr i cu ltu r e, N AM A, I PR , mod e 4
r e s t r i c t i o n s , su b s i d i e s , c o n c e s s i o n s e t c . I n d i a a s a f e l i c i t a t o r i n t h e
for ma ti o n o f r e gi o na l bl o ck s, e c o no m i c b l ock s.
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Busines s
By Roger Bonnet
- Michael Z inkata
- John d .Daniels
Richard M.Shaffer
- Rugman
Vyepthakesh Sharan
25
m a j o r c o m p e t i t o r s , m a j o r i m p o r t c o m m o d i t y g r o u p s, t r a d e c o n t r o l i n
In dia ( for ei g n tra de d ev el o p ment an d r egu lat i on a ct ), imp ort a n d
ex po rt co ntr o l or d er s, ex p or t i mp or t li cen si ng sy st em, ex cha n g e
contr ol i n I ndia .
2.
3.
T h e f o r e i g n e x c h a n g e m a r ke t : st r u c t u r e , T y p e s o f t r a n sa c t i o n s,
qu o tat i on s a n d Ar bit rag e. E x chan g e rat e r egi mes for eig n ex cha n g e
ma rk e t i n I n dia .
4.
M e a s u r e m e n t o f e x p o s u r e a n d R i s k : c l a s si f i c a t i o n , T r a n sa c t i o n ,
t r a n s l a t i o n a n d o p e r a t i n g e x p o su r e s . M a n a g e m e n t o f e x p o su r e s .
H e d g i n g , f o r wa r d s , c u r r e n c y fu t u r e s, o p t i o n s , s wa p s a n d h e d g i n g wi t h
mo n e y ma rk e t.
5.
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Inc.m 1996
K i m , S u k a n d Ki m , S e u n g G l o b a l C o r p o r a t e F i n a n c e : T e x t a n d C a s e s ,
2 n d e d . M i a m i F l o r i d a , Ko l b , 1 9 9 3
Shapiro, Alan .C Mul tinat ional Financial Management , Ne w Delhi ,
Prentice Hall of India , 1995
I n t e r n a t i o n a l Fi n a n c i a l M a n a g e m e n t b y P . G . A p t e , M c G r a w H i l l .
I n t e r n a t i o n a l Fi n a n c i a l M a n a g e m e n t b y J e f f M a d u r a
3.
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R e - e n g i n e e r i n g : a n i m p e r a t i v e f o r su r v i v a l , i m p l e m e n t i n g B P R
m e t h o d o l o g y a n d s t e p s, I s r e - e n g i n e e r i n g n e c e s sa r y ?
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e x po rt s a n d i mp o rt s i mpa ct o n I n dia n e c o n o my a n d BOP , t ra d e
di re c ti o n s, ma jo r hi n dra n c e s i n In d ia n e x po rt s se ct o r, stru ctu ra l
tr ea t me nt i n p r o mo ti n g i nt er na ti o na l tra d e b y I n dia .
2 . R e c e nt tr e n d s i n In d ia s fo re i g n tra d e , dir e c ti o na l pa tt er n , ma j or e x p or t
c o m m o d i t i e s t h r u s t a r e a c o m m o d i t i e s , t r e n d s, p r o b l e m a n d p r o s p e c t s ,
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J a i n . S . K e x p o r t Pe r f o r m a n c e a n d E x p o r t M a r k e t i n g S t r a t e g i e s ,
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26
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PHI .
J e f f r e y F . R a y p o r t a n d B e r n a r d J . J a wo s k i - i n t r o d u c t i o n t o E - C o m m e r c e .
IPR
i nt ro du ct i on ,
B a si c s ,
L egal
C o n c e p t s,
Inter nati onal
Ar c h i t e c t u r e o f P r o t e c t i o n , G l o b a l R e g u l a t o r y ,
DRIPs, TRIPs,
D i p l o m a c y i n I P R p r o t e c t i o n , I P R i n I n d i a , I P R v s V e r t i c a l I n d u st r i e s .
C y b e r L a ws : c y b e r a l e r t s , i n t e r n e t fr a u d s, t h e f t s a n d c r i m e s, c y b e r
l a w s V s v e r t i c a l i n d u st r i e s .
Infor matio n
compl iances.
I n f o r m a t i o n S e c u r i t y C o n t r o l a n d D i sa s t e r M a n a g e m e n t .
concept s,
m e t h o d s,
t ool s,
st a n d a r d s ,
2.
I n t e r n e t : t h e i n t e r n e t a n d t h e wo r l d w i d e w e b , t h e i n t e r n e t P r o t o c o l
Su it e, i nt ern et ar chit ectu r e, I n t er n et ser vi ce pr o vi d ers ( ena bl i n g
t e c h n o l o g i e s o f t h e wo r l d w i d e w e b ) , I n t e r o r g a n i z a t i o n a l C o m m e r c e
an d EDI , EDI i mpl emen tat io n , mo bi l e Co mmer ce.
3 . C o m p u t e r N e t wo r k s & S e c u r i t y : d i f f e r e n t t y p e s o f n e t wo r k s, p r o t o c o l s
and media .
4.
S e c u r i t y a n d c h a l l e n g e s : e l e c t r o n i c p a y m e n t sy s t e m s a n d t h e i s su e s
i n v o l v e d , s e c u r i t y i s su e s a n d e n c r y p t i o n , E - C R M , E - S C M . E - S t r a t e g y .
5 . C o n s u m e r o r i e n t e d E l e c t r o n i c C o m m e r c e : a d v e r t i si n g a n d M a r k e t i n g
o n t h e i n t e r n e t , C o n su m e r S e a r c h a n d R e s o u r c e D i s c o v e r y , W e b b a s e d
b 2 b E - C o m m e r c e . I n t r a n e t s a n d e x t r a n e t s . L e g a l a n d e t h i c a l i s su e s ,
l e g a l i n fr a s t r u c t u r e f o r E - C o m m e r c e i n I n d i a ( T h e I n f o r m a t i o n
T ech n ol o g y Act, 2 0 0 0 ), I nt er nat i o nal cy b er la ws.
References :
R a v i B . Ka l a k o t a a n d A n d r e w B . W h i n s t o n Fr o n t i e r s o f E l e c t r o n i c
C o m m e r c e . A d d i s o n W e s l e y , Pe a r s o n E d u c a t i o n , A s i a .
Pr a c t i c a l C r y p t o g r a p h y , B r u c e S c h n e i r a n d N e i l s Fe r g u s o n , W i l e y dreamtech India Priva te Ltd .
E- Commerce- Amangarial perspective , P.T.Joseph. Prentive Hal l,
India
E l e c t r o n i c C o m m e r c e , Fr a m e wo r k , T e c h n o l o g i e s a n d a p p l i c a t i o n s ,
Tata McG ra w Hil l.
References :
P r a c t i c a l A p p r o a c h T o I n t e l l e c t u a l Pr o p e r t y R i g h t s B y R a c h n a S i n g h
Pu r i , A r v i n d V i s wa n a t h a n
Re-think ing inte llec tual property : the political economy of copyright
... By YiJun Tian
I n t e l l e c t u a l p r o p e r t y a n d i n f o r m a t i o n we a l t h : i s s u e s a n d p r a c t i c e s i n
t h e . . . B y Pe t e r K . Yu
Cyber la w simplified by Vivek Sood
Cyberla w for g lobal E-business: finance, payment, and dis pute s by
T a k a s h i Ku b o t a
C y b e r l a w: t h e I n d i a n p e r s p e c t i v e - b y Pa v a n D u g g a l
Information Technology in Bus iness Management by D r. Mukesh
Dhunna, J. B. D ixit
Pa y m e n t t e c h n o l o g i e s f o r E - c o m m e r c e b y W e i d o n g Ko u
N e w p a y m e n t wo r l d : a m a n a g e r ' s g u i d e t o c r e a t i n g a n e f f i c i e n t
Pa y m e n t P r o c e s s b y M a r y S . S c h a e f f e r
Managing in formation security ri sks: the O CT A VE approach by
Christopher J . Alber ts, Audrey J. Dorofee
Information Security: design, implementation, measureme nt, and
Compliances by Timo thy P. Layton
An in formation security handbook by John M. D. Hunter
27
4. 5 El ec ti ve IS 7: B usi ne ss Str ate gi e s
1.
I n t r o d u c t i o n : d e fi n i n g y o u r b u s i n e s s i d e a , c r e a t i n g a n e - b u s i n e s s
p l a n , g e t t i n g y o u r b u s i n e s s o f f t h e g r o u n d , C o m p o n e n t s, l i n k a g e s ,
d y n a m i c s a n d e v a l u a t i o n o f b u si n e s s m o d e l s , d y n a m i c s a n d a p p r a i sa l s
o f b u s i n e s s m o d e l s.
4.
E v e n t s a n d T o u r i s m , B u si n e s s t o u r i s t , T o u r i s m & C u l t u r e , I n c e n t i v e
t o u r s R i sk M a n a g e m e n t , S a f e t y a n d G l o b a l i s su e s i n E v e n t
Ma nagement.
5.
2.
I n t e r n e t : Va l u e c o n f i g u r a t i o n a n d t h e i n t e r n e t v a l u i n g a n d f i n a n c i n g a n
i n t e r n e t st a r t -u p .
3.
e - b u s i n e s s : B u i l d i n g y o u r e - b u si n e s s , d e s i g n i n g a n e - b u si n e s s w e b s i t e ,
u n d e r st a n d i n g b a c k - e n d s y s t e m s .
4.
B usi nes
E nviron me nt:
the role of
co mp eti ti v e an d
ma cr o
e n v i r o n m e n t s , a p p l y i n g t h e c o n c e p t s m o d e l s a n d t o o l s, sa m p l e a n a l y s i s
o f an i n t er n et bu si n ess mo d el ca se.
1.
2.
T h e e m e r g e n c e o f i n t e r n a t i o n a l h o t e l s & t o u r i s m s : h i st o r i c a l a s p e c t s ,
d ev el o p ment o f chai n s, d ev el o p ment ab r oad , a irl i n e co n n ect i on .
3.
4.
H u m a n r e s o u r c e s & c u l t u r a l d i v e r si t y : U n d e r s t a n d i n g
di v er sit y ,
cu ltu ra l
p er cep ti o n s,
bu si ness
pr ot ocol ,
c o n si d e r a t i o n s i n n e g o t i a t i o n s.
5.
I n t e r n a t i o n a l t o u r i s m sa l e s & m a r k e t i n g : M a r k e t r e s e a r c h , d e v e l o p i n g
a n i n t e r n a t i o n a l m a r k e t i n g st r a t e g y , u n d e r s t a n d i n g v a r i o u s t r a v e l
di str ibu ti o n sy st ems v i z G DS , pr o du ct po sit i on i n g.
5.
References :
Creating a winning e -business, I Edition, Napier , Judd , Rivers and
Wagner
Internet business models and s trategie s, Edition 2001, Allan Afush ,
Christoper L.Tucci
E - s e r v i e , N e w D i r e c t i o n s i n T h e o r y a n d Pr a c t i c e , R o l a n d T . T r u s t a n d
P . K . Ka n n a n , P r e n t i c e H a l l I n d i a .
S t e v e n A l t e r : I n f o r m a t i o n S y s t e m s : Fo u n d a t i o n o f e - b u s i n e s s , P H I
Fo r p r a c t i c a l s :
W e b D e s i g n , wi t h H T M L / F l a s h / J a v a s c r i p t / D r e a m we a v e r / Fr o n t p a g e
and e-Commerce
Mul timedia Systems Des ign, Prabhat K. Andleigh and Kira n Thakrar.
2.
T y p o l o g y o f p l a n n e d e v e n t s, v a r i e t i e s & i m p o r t a n c e o f e v e n t s , K e y
s t e p s t o su c c e s s fu l e v e n t s c h a r a c t e r i s t i c s a n d c o m p l e x i t i e s o f e v e n t s
ch eck li st fo r d i ffer en t ev ent s, pla n ni n g sch edu l e & a cti o n s ag en da.
3.
C o n f e r e n c e p r o g r a m d e s i g n i n g , t i m i n g , su p e r v i s i o n , p r e s e n t a t i o n ,
cat eri n g an d h o spita li ty , T ran sp or tat io n , t el eco n fer en cin g , r eco rd i ng &
p u b l i s h i n g s p o n s o r s h i p , s p o n so r s, o r g a n i z e r s, c u s t o m e r s & g u e st s .
E v e n t p l a n n i n g , K e y c h a r a c t e r i s t i c s , P r e - e v e n t r e s p o n si b i l i t i e s , l e g a l
i s su e s , n e g o t i a t i o n s .
References :
E v e n t M a n a g e m e n t i n l e i s u r e & t o u r i s m D a v i d Wa t t
Conferences Tomy Rogers
cu l tu ral
cu ltu ra l
References :
M i l l , R . C . , (1 9 9 0 ) , T o u r i s m : T h e I n t e r n a t i o n a l B u s i n e s s , P r e t i e n c e
Hall, Ne w Jersey .
Bhatia. A. K. , - In ternational Tour ism
I n d i a n C u l t u r e a n d H e r i t a g e : C o n c e p t H i st o r y S t a g e s o f e v a l a i o n
T h e M o h e n j o d a r o a n d H a r a p p a n p e r i o d V e d i c A g e , B u d d h i st e p o c h ,
Gu pta P er io d , Ear l y an d Lat e M edi eval p er io d , M o d er n p eri o d,
F eatu r es o f In d ian Cu ltu ra l H er ita g e C o n ser va ti o n o f Cu ltu r e.
28
2.
3.
4.
5.
S t u d y o f I n d i a n Ar c h i t e c t u r e : t h e p r o m i n e n t Ar c h i t e c t u r a l s t y l e i n
d i f f e r e n t p e r i o d H a r a p p a n A r c h i t e c t u r e , A n c i e n t I n d i a n Ar c h i t e c t u r e
v i z H i n d u B u d d h i st st y l e . M u g h a l A r c h i t e c t u r e . T h e R o c k - C u t
m o n u m e n t s c o l o n i a l Ar c h i t e c t u r e , S t u d y o f i m p o r t a n t Ar c h i t e c t u r a l
sit es of I ndia. Stu dy of I ndia n T empl e Ar chit ectur e and popu lar
r e l i g i o u s c e n t r e s H i n d u , B u d d h i st , J a i n , M u s l i m s , P a r s i s a n d
C h r i st i a n .
Pai nt i ng s: I nd ia n Pai nt i ng s chara ct eri sti c featu res M edi eval an d
M o d e r n P a i n t i n g s, S t u d y a b o u t p e r f o r m i n g Ar t s o f I n d i a , D a n c e s o f
In dia , Hi sto ri cal ev olu t io n ar ch eol o gi ca l a n d li t era ry ev i d en ce,
I n d i a n C l a s si c a l D a n c e s F o l k D a n c e s , M u s i c o f I n d i a c l a s s i f i c a t i o n
M a r g & D e si , Ka r n a t i c s t y l e , N o r t h I n d i a n M u si c M u si c a l
instru ment s.
R o l e o f P e r f o r m i n g Ar t i n T o u r i s m D e v e l o p m e n t & H a n d i c r a f t s: I n d i a n
T h e a t r e D i f f e r e n t T h e a t r i c a l f o r m s, I n d i a n C i n e m a E v o l u t i o n
Ro l e i n T ou ri sm D evel o p men t, I n d ian ha n di cra ft s text il es,
c l a y w o r k s , s t o n e w o r k s, w o o d w o r k s e t c . c r a f t m e l a s M a r k e t i n g o f
H a n d i c r a ft s B o t t l e n e c k .
Mu seu ms an d t h ei r ro l e: R ol e o f Mu seu ms in pr eser vat io n o f art
Her ita g e T y p es o f Mu seu ms Acqu i sit i on o f Mu seu m Arti cles Ro l e
o f Mu seu m i n S p ecia l In t er est T ou r i sm.
References :
Tourism Development A.K.Bhatia
Heritage Touris m Deve lopment Rom ila Thaper
Development of Tourism in India H.L.P.Rai
Pa r y a t a n B h u g o l P r o f . S . B . S h i n d e
Pa r y a t a n B h u g o l D r . Y . T . G h a r p u r e
Pa r y a t a n B h u g o l D r . N a g t o d e a n d o t h e r s
R a i l wa y s . S t u d y o f v a r i o u s F i s c a l a n d N o n F i s c a l
avai lab l e t o T ra v el a g en ci es a n d T ou r O p era ti o n s bu si n ess.
3.
F u n c t i o n s o f a T r a v e l A g e n t : u n d e r s t a n d i n g t h e fu n c t i o n s o f a t r a v e l
a g e n c y t r a v e l i n f o r m a t i o n a n d c o u n s e l i n g t o t h e t o u r i s t s, I t i n e r a r y
pr e pa ra t i o n, r e ser va t i on , ti ck et i ng , p r epa ra ti o n a n d ma rk et i ng o f T ou r
p a c k a g e s , h a n d l i n g b u si n e s s / c o r p o r a t e c l i e n t s i n c l u d i n g c o n f e r e n c e a n d
c o n v e n t i o n s. S o u r c e s o f i n c o m e : C o m m i s s i o n , S e r v i c e c h a r g e s . T r a v e l
T er mi n ol o g y: Cu rr e nt a n d p o pu la r tra v el t ra d e a b br e via ti o n s a n d ot h er
ter ms u sed i n pr epar i n g i ti n era ri es.
4.
5.
2.
T r a v e l f o r m a l i t i e s: p a s s p o r t , v i sa , h e a l t h r e q u i r e m e n t s , t a x e s, c u st o m s ,
c u r r e n c y , t r a v e l i n su r a n c e , b a g g a g e a n d a i r p o r t i n f o r m a t i o n . T r a v e l
A g e n c y a n d T o u r O p e r a t i o n B u s i n e s s: H i s t o r y , G r o w t h , a n d p r e s e n t
s t a t u s o f T r a v e l A g e n c y . D e fi n i t i o n o f T r a v e l A g e n c y a n d
d i f f e r e n t i a t i o n b e t w e e n T r a v e l A g e n c y a n d T o u r O p e r a t i o n b u si n e s s .
T r a v e l A g e n c y a n d T o u r O p e r a t o r s: L i n k a g e s a n d a r r a n g e m e n t s w i t h
h ot el s, air li n es a n d tra n spo rt a g en ci es an d ot h er seg men t s o f t ou r i sm
sect o r.
A p p r o v a l o f T r a v e l A g e n t s a n d T o u r O p e r a t o r s: a p p r o v a l b y
d e p a r t m e n t o f t o u r i s m , G o v e r n m e n t o f I n d i a . I AT A r u l e s a n d
regu la ti o n s for ap pr o va l o f a t rav el a g en cy , Ap pr o val b y Air li n es a n d
incentives
A s s e s s m e n t o f c a u s e s o f p o o r h e a l t h i n t h e d e v e l o p i n g c o u n t r i e s;
h eal th ser vi ces, econ o mi c d ev el o p ment a n d nat io na l d ev el o p ment
pla nni ng.
2.
E c o n o m i c a p p r a i sa l o f h e a l t h s e r v i c e s : n e e d s v s d e m a n d v s su p p l y
m o d e l ; H e a l t h s e c t o r f i n a n c i n g a n d e x p e n d i t u r e su r v e y s .
3.
P r i m a r y c a r e : c o s t s, r e s o u r c e a v a i l a b i l i t y a n d a l l o c a t i o n ; m e t h o d s a n d
m o d e l s i n t h e a n a l y s i s a n d e v a l u a t i o n o f h e a l t h , s e c t o r fi n a n c i n g .
29
4.
5.
F i n a n c i a l M a n a g e m e n t i n h e a l t h s e r v i c e s: b u d g e t i n g , c o n t r o l , p r i c i n g
an d effi ci en cy.
Ec o n o mi c s o f N on -G o ve r n men ta l hea lt h ca r e; e c o n o mi c s o f va r iou s
Nati o nal , h eal t h pr o gra mmes.
References :
Carrin.G , Economic Eva luation of Health in Developin g Countries,
1983, Oxford Un iversi ty Press , Ne w York.
C l e v e r l e y . W . D . , e d , F i n a n c i a l M a n a g e m e n t o f H e a l t h C a r e Fa c i l i t i e s ,
1976, Aspen, Maryland.
Conyers.D and H ills.P, An introduction to development planning in the
t h i r d wo r l d , 1 9 8 4 , J o h n W i l e y , N e w Yo r k .
Drummond. M. F, Princip les of Economics appraisal in Health Care,
1985, Oxford Un iversi ty Press , Ne w York.
Fe r r o r . H . P e d , H e a l t h S e r v i c e s : A d m i n i s t r a t i o n , r e s e a r c h a n d
M a n a g e m e n t , 1 9 7 2 , B u t t e r wo r t h s , L o n d o n .
Fe r r n a t i . P . J , H e a l t h c a r e e c o n o m i c s , 1 9 7 9 , J o h n W i l e y , N e w Yo r k .
C o n c e p t o f h e a l t h ; h e a l t h c a r e a n d h o s p i t a l s, I n d i a n h e a l t h c a r e
s y s t e m , G o v e r n m e n t - h e a l t h c a r e i n t e r fa c e : H o s p i t a l a s a su b s y st e m o f
h e a l t h c a r e s y st e m ; h o s p i t a l f u n c t i o n s.
2.
H o s p i t a l o r g a n i z a t i o n , c l a s s i f i c a t i o n o f h o s p i t a l s; c o m p o n e n t s o f a
h o s p i t a l s y st e m ; c h a n g i n g r o l e o f h o s p i t a l a d m i n i s t r a t i o n ; n e e d f o r
m a n a g e r i a l fu n c t i o n a l s p e c i a l i s t s, i s su e s a n d c h a l l e n g e s o f h o s p i t a l
ma na g e m e nt.
3.
D e c i si o n m a k i n g i n h o s p i t a l s , u n d e r s t a n d i n g d e c i si o n m a k i n g p r o c e s s;
d r a w b a c k s o f h o s p i t a l c o m m u n i c a t i o n s y st e m ; n e e d fo r s y s t e m s
ap pr oa ch t o ho sp ita l.
4.
Co n c e pt s o f co m pu t er s a n d c o m mu n i ca t io n t e ch n o lo g y, da ta ba se
c o n c e p t s, n e t w o r k s a n d c o m m u n i c a t i o n ; t y p e s o f n e t w o r k s , n e t w o r k
t o p o l o g i e s , i n f o r m a t i o n t e c h n o l o g y i n h o sp i t a l s; I n f o r m a t i o n s y st e m
c o n c e p t s, t y p e s o f i n f o r m a t i o n s y st e m s .
5.
H o s p i t a l i n f o r m a t i o n s y s t e m ; s y s t e m s a n a l y si s a n d d e si g n o f h o s p i t a l
i n f o r m a t i o n s y s t e m s ; d e si g n c o n si d e r a t i o n s; d e v e l o p m e n t a p p r o a c h e s;
i mp l e m e nta t i o n stra t e gi e s; fu n c ti o na l it y o f c o m pu t er i z e d h o spi ta l
i n f o r m a t i o n s y s t e m s, m e r i t s a n d d e m e r i t s o f C H I S , t r e n d s i n H I S ; H I S
a s a c o n t r o l s y s t e m ; r e s o u r c e u t i l i z a t i o n & c o n t r o l i n h o s p i t a l s , i s su e s
a n d c ha l l e ng e s o f h o sp ita l ma na g e m en t.
1.
2.
3.
E m e r g e n c y a n d d i sa s t e r p l a n n i n g ; sa f e t y m a n a g e m e n t ; p a t i e n t s a n d
p e r s o n n e l sa f e t y , f i r e sa f e t y , g e n e r a l sa n i t a t i o n .
4.
H a z a r d o u s w a st e m a n a g e m e n t ; s o l i d w a st e h a n d l i n g & d i s p o sa l ; l i q u i d
wa s t e h a n d l i n g ,
c o l l e c t i o n & d i s p o sa l ; w a t e r t r e a t m e n t a n d
di str ibu ti on.
Pla nni ng
and
or ga ni zing
for
sa f e t y
and
wa s t e
ma na g e me nt.
5.
L e g a l a n d s o c i a l a s p e c t s o f wa s t e m a n a g e m e n t ; t r e n d s a n d p r a c t i c e s ;
m a n a g e m e n t o f c o st s ; h e a l t h c a r e b u d g e t i n g ; c o st c o n t a i n m e n t ;
ma na g e me nt
of
c o n fl i c t s ;
or ga ni zing
for
b ett er
h eal th
car e
m a n a g e m e n t ; c o l l e c t i v e e m p l o y e e p a r t i c i p a t i o n ; b a r g a i n i n g ; r e wa r d s
and pu ni shment s.
References :
Fe r r y , T e d S a f e t y & h e a l t h
R e i n h o l d , N e w Yo r k , 1 9 9 0 .
management planning,
Van
Nostrand
References :
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S a i n i , A n i l Ku m a r M a n a g e m e n t I n f o r m a t i o n S y s t e m ( M I S ) i n h o s p i t a l s ,
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Pa n k o , R a y m o n d . R , B u s i n e s s D a t a C o m m u n i c a t i o n s , P r e n t i c e H a l l I n c ,
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H o s p i t a l I n f o r m a t i o n S y s t e m s T h e N e x t g e n e r a t i o n , Ve l d e , R u d i Va n
d e S p r i n g e r Ve r l a g , 1 9 9 2 .
Ward, John,
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Systems
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2.
A n o v e r v i e w o f m a n y su b st a n t i v e a r e a s o f s t u d y w i t h i n h e a l t h
c o mmu ni ca t i on
lik e
in t er p er so nal
c o m mu ni ca ti o n,
in t er -cu l tu ral
c o m m u n i c a t i o n , m a s s m e d i a h e a l t h i m a g e s , c o m m u n i c a t i o n c a m p a i g n s,
alt er nat i ve medi cin e h eal th et h ics.
U s e o f l e a s t t h r e e a r t i fa c t s ( su c h a s p a m p h l e t s , p r i n t a d s , v i d e o , e t c )
a n a l y s i s t h e r h e t o r i c o f a su c c e s s fu l o r a n u n su c c e s s fu l h e a l t h
c o m m u n i c a t i o n c a m p a i g n su c h a s A I D S a wa r e n e s s , s m o k i n g c e s sa t i o n .
3.
4.
M a n a g e h e a l t h c a r e d e l i v e r y sy s t e m s
for a h eal th y ca mpai g n or d ev el o p
lit eracy & strat egies di ssemina ti on i n
fro m r esear ch in h ea ri n g, bala n ce,
lan gu a g e.
5.
or pr o du c e t h e wri tt e n ma t eria l
a t el evi si on pr o gr amme/H eal th
ar ea s o f pu b li c h ealt h emer gi n g
s m e l l , t a st e , v o i c e , s p e e c h o r
Pr oduce
ma t eria l s
t hat
ma k e
complex
u n d e r st a n d a b l e t o p u b l i c e . g . m a t e r i a l s
c o u n s e l i n g i n a r e a s o f i n h e r i t e d d i s o r d e r s.
di sea se
i s su e s
mor e
t o acco mp an y g en et i c
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Text book of prevent ive & social medic ine, 2000.
2.
M e c h a n i c s o f s e t t i n g o f n e w e n t e r p r i s e s si z e a n d l o c a t i o n , o p t i m u m
u n i t s i t s m e a n i n g a n d d e t e r m i n a n t s ; si z e o f i n d u s t r i a l u n i t s i n I n d i a .
3.
T h e o r y o f i n d u s t r i a l l o c a t i o n fa c t o r s d e t e r m i n i n g t h e i n d u s t r i a l
l o c a t i o n . R e g i o n a l d i s t r i b u t i o n o f i n d u st r i a l a c t i v i t y i n I n d i a ; R e c e n t
t r e n d s i n t h e l o c a l i z a t i o n o f i n d u st r i a l a c t i v i t y i n I n d i a : R e g i o n a l
pla n ni n g o f i n du stria l a ct i vi ty i n I n dia.
4.
F e a si b i l i t y s t u d i e s: t e c h n i c a l , m a r k e t i n g a n d f i n a n c i a l ; M a n a g e r i a l
p r o b l e m s o f n e w e n t e r p r i s e s; p r o d u c t i o n p u r c h a si n g , f i n a n c i n g l a b o u r
a n d ma rk e ti n g pr o bl e m s.
5.
En tr epr en eu ria l
traits,
types
and
si g ni fi can ce;
Definitions,
c h a r a c t e r i s t i c s o f E n t r e p r e n e u r i a l t y p e s , q u a l i t i e s a n d fu n c t i o n s o f
entr ep ren eu r s, R ol e a n d i mp orta n ce o f en tr epr en eu r in eco no mi c
gr owth.
2.
3.
G o v t . P o l i c y t o wa r d s S S I s ; E n t r e p r e n e u r i a l i n p u t ; e n t r e p r e n e u r i a l
b ehav i ou s an d en tr epr en eu ria l mo ti vat i on . N -Achi ev ement an d
m a n a g e m e n t su c c e s s , e n t r e p r e n e u r i a l su c c e s s i n r u r a l a r e a .
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H i s r i c h , R o b e r t . D a n d Pe t o r s , m i c h e a l . P E n t r e p r e n e u r s h i p ; S t a r t i n g ,
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H o l t D a v i d . H , E n t r e p r e n e u r s h i p N e w v e n t u r e c r e a t i o n , E n g l e wo o d
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31
4.
5.
I n n o v a t i o n a n d e n t r e p r e n e u r ; e s t a b l i sh i n g e n t r e p r e n e u r s s y st e m . S e a r c h
f o r b u si n e s s i d e a , s o u r c e s o f i d e a s, i d e a p r o c e s s i n g , i n p u t
r e q u i r e m e n t s;
S o u r c e s a n d c r i t e r i a o f f i n a n c i n g , fi x e d a n d w o r k i n g c a p i t a l
a s s e s s m e n t ; T e c h n i c a l a s s i st a n c e , m a r k e t i n g a s s i st a n c e , si c k n e s s o f
u n i t s a n d r e m e d i a l a s si s t a n c e ; p r e p a r a t i o n o f f e a si b i l i t y r e p o r t s a n d
lega l for mali ti es a nd d o cu men tati o n .
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4. 5 El e c ti ve SB M&E 7: G ove r nanc e & M anag e me nt of N onPr ofi t O r gani z ati ons (N PO s)/ NG O s
S m a l l B u si n e s s i n I n d i a n E n v i r o n m e n t E c o n o m i c , S o c i a l , P o l i t i c a l
c u l t u r a l a n d l e g a l ; P o l i c i e s G o v e r n i n g s m a l l s c a l e u n i t s; i n d u s t r i a l
p o l i c i e s a n d st r a t e g i e s r e l a t i n g t o s m a l l s c a l e s e c t o r .
2.
3.
O r g a n i z a t i o n a l st r u c t u r e a n d o t h e r c h a r a c t e r i s t i c s o f s m a l l fi r m s ;
S p e c i a l p r o b l e m s i n t h e m a n a g e m e n t o f s m a l l b u si n e s s i n v a r i o u s
fu n c t i o n a l a r e a s l i k e f i n a n c e , m a r k e t i n g , p r o d u c t i o n a n d p e r s o n n e l .
4.
5.
approaches
and
potential,
1.
G o v e r n a n c e & M a n a g e m e n t o f N o n - P r o f i t o r g a n i z a t i o n s ( N P O s ) / N G O s;
A n I n t r o d u c t i o n & D i s c o v e r i n g t h e t h i n l i n e o f d i v i si o n .
2.
G o v e r n a n c e I s su e s: G o v e r n i n g b o d y & s t r a t e g i c m a n a g e m e n t ,
a c c o u n t a b i l i t y , t r a n s p a r e n c y , su st a i n a b i l i t y & P a r t i c i p a t i o n , N o r m s o f
Go o d G o v er nan ce, NGO /N PO Accr ed itat i o n, G en d er E mp o wer men t an d
c a p a c i t y b u i l d i n g n e e d s : A s s e s s m e n t f o r st r e n g t h e n i n g G o v e r n a n c e .
3.
M a n a g e m e n t P r a c t i c e s o f f i n a n c i a l r e s o u r c e s, h u m a n r e s o u r c e s &
ext er na l r esou r ces.
4.
P r o j e c t p l a n n i n g , d e si g n & i m p l e m e n t a t i o n .
5.
Pa p o l a . T . S , R u r a l I n d u s t r i a l i z a t i o n
Bombay, H imalaya, 1982.
P i c k l e H a l B a n d A b r a h a m jo n , R o y e e . L ,
5 t h e d . N e w Yo r k , J o h n W i l e y , 1 9 9 0 .
Schumacher.E.F, S mall is Beautiful, Ne w
Ve p a R a m . N , H o w t o s u c c e s s i n s m a l l
1984.
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for c e . T i me a nd t err it or y ma na g e m en t, Sa l e s t err it or i e s a n d Sa l e s
q u o t a s - C o m p e n sa t i n g sa l e s f o r c e , M o t i v a t i n g t h e sa l e s f o r c e C o n t r o l l i n g t h e sa l e s f o r c e - E v a l u a t i n g t h e sa l e s f o r c e .
3.
4.
D i st r i b u t i o n a n d L o g i s t i c s M a n a g e m e n t : D e s i g n o f d i s t r i b u t i o n
c ha nn e l, S tru ctu r e a n d Cha n n el ma na g e m e nt . Co m p o n e nt s o f l o gi sti c si n b o u n d a n d o u t b o u n d l o g i st i c s, k e y l o g i s t i c s a c t i v i t i e s v i z . , C u s t o m e r
s e r v i c e s -D e m a n d f o r e c a st i n g - I n v e n t o r y m a n a g e m e n t - M a t e r i a l h a n d l i n g C o m m u n i c a t i o n -O r d e r
processi ng,
P a c k a g i n g -T r a f f i c
and
t r a n s p o r t a t i o n - W a r e h o u s i n g a n d st o r a g e .
5.
Dev el o pi n g
L o g i st i c s
Stra t eg y :
l ogi sti cs
i n for ma t io n
sy st e m,
O r g a n i z i n g f o r e f f e c t i v e l o g i s t i c s , I m p l e m e n t i n g l o g i st i c s s t r a t e g y C o m p u t e r p a c k a g e s u s e d i n l o g i st i c s.
4. 3
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2 . I n v e n t o r y M a n a g e m e n t - K e y p e r f o r m a n c e r a t i o s, - m a r g i n o n r e t u r n s ,
g r o s s m a r g i n , s t o c k t u r n , f o r wa r d c o v e r , m a r k d o w n , g r o s s m a r g i n
r e t u r n o n i n v e n t o r y ( G M R O I ) ; S t o c k t a k i n g m e t h o d s, ; T h e c a u se s o f
m a r k d o w n , s t r a t e g i e s t o l i m i t m a r k d o w n s; T h e i m p l i c a t i o n s f o r
e f f e c t i v e m a n a g e m e n t o f G M R O I o n t h e fi n a n c i a l h e a l t h o f t h e
b u si n e s s ; M e r c h a n d i s e m a n a g e m e n t f o r m a x i m u m G M R O I .
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B r a n d i n g a n d r e t a i l e r s o w n b r a n d d e v e l o p m e n t ; R a n g e a s s o r t m e n t
p l a n n i n g a n d b u d g e t i n g , m o d e l s t o c k , n e v e r - o u t l i s t s, o p e n - t o - b u y ;
F o r e c a st i n g a n d m o d e l i n g t e c h n i q u e s.
4 . V i su a l M e r c h a n d i si n g - S p a c e m a n a g e m e n t , i t s i m p o r t a n c e f i n a n c i a l l y
a n d t h e d i f f e r e n t t e c h n i q u e s u s e d t o m a n a g e s p a c e ; T h e c u st o m e r
d e ci si on ma k i n g pr o c e ss a n d i t s a ffe c t o n sto r e la y ou t a n d pr o du c t;
G e n e r i c st o r e l a y o u t s a n d t h e i r a d v a n t a g e s a n d d i sa d v a n t a g e s ; D i r e c t
P r o d u c t P r o f i t ( D P P ) , AB C a n a l y s i s a n d i m p l i c a t i o n s f o r v i su a l
mer cha n di si ng .
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o r d e r q u a l i f i e r s a n d o r d e r w i n n e r s, c u st o m e r sa t i s fa c t i o n i n d i c e s a n d
ser v i ce l ev el a gr eement s a s a p pli ed b y r eta il er s; Pa r tn er sh i p s for
c o m p e t i t i v e a d v a n t a g e , Q u i c k R e s p o n s e ( Q R ) , E f f i c i e n t C u st o m e r
Response (E CR) a nd Vendor Ma na ged I nvent or y ( VMI ).
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Mi x,
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Mark eti ng
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(IM C) Stra t egy. Pr omoti on a nd I MC pla nni ng a nd S trat egy. T he
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P r o c e s s, T o o l s o f N e g o t i a t i o n , N e g o t i a t i o n Au d i t , A p p l i c a t i o n
pr o vi d er s a nd C R M.
5.
F oundat i ons
Cu st o mer s,
pr io rit i zi n g
Relationship
o f C u s t o m e r C e n t r i c B u si n e s s : i n t e r n a l p r o c e s s a n d
E x t e r n a l P r o c e s s a n d C u s t o m e r s, K e y C u s t o m e r s,
Key
C u st o m e r s , C u s t o m e r
Stra t eg y
gri d.
Part ner
Ma nagement ( PR M) , T he T echnol ogy in PR M.
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P r o b l e m d e fi n i t i o n / s t a t e m e n t . T h i s w i l l c o v e r c o m p a n y
pr o fil e to o i f t h e t o pi c ch o sen p er tai n s t o a co mpa ny .
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mo d el .
- 1 Pa ge
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r e s e a r c h d e si g n . I f i t i s a sa m p l e su r v e y e x p l a i n , sa m p l i n g
d e si g n a n d q u e st i o n n a i r e d e si g n . S o u r c e s o f d a t a a n d
t e c h n i q u e s o f d a t a a n a l y s i s.
3 -4 p a g e s
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Li mi ta t i on s o f t h e pr o j e ct stu d y
1 pa ge
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Ch ap ter I
Liter at ure revie w
Di scu ss t h eori es, co n cept s, h yp o th eses, mo d el s et c., u nd er pi n ni n g t h e
p r o j e c t w o r k ( p r o j e c t r e p o r t i s a n a p p l i c a t i o n o f t h e o r e t i c a l k n o wl e d g e i n
a n a l y z i n g a r e a l l i f e p r o b l e m / i s su e f a c e d b y a n o r g a n i z a t i o n )
- 15 pa ges
Ch ap ter II , III & I V
Fi ndings
T hi s i s t he lo ng est sectio n o f the p ro ject rep o r t . In t h ese cha pt er s data
c o l l e c t e d wi l l b e p r e s e n t e d a n d a n a l y s e d w i t h o u t d r a wi n g a n y i n f e r e n c e .
Dep en di n g o n t h e v olu me o f data p r esent ed, t h er e cou ld b e 3 or 4 cha p ter s
in t hi s secti on.
a t l e a st 4 0 p a g e s
Ch ap ter V
Su mmar y of F i nd ings
T hi s cha pt er wil l b e a bri ef stat ement o f a na ly si s alr ea d y stat ed in t h e
fi ndi ngs secti on.
- 3 pa ges
35
f l o w t a b l e , e t c . Al l fi g u r e s a n d t a b l e s s h o u l d a p p e a r e i t h e r i n t h e
sa m e p a g e o r t h e n e x t p a g e i n w h i c h t h e y a r e r e f e r r e d fi r st .
P r e f e r a b l y , a l l fi g u r e s a n d t a b l e s a r e t o b e p l a c e d e i t h e r a t t h e t o p
or t he bot t om of a given pa ge.
Ch ap ter VI
Concl usio ns and s uggest ions
3 pa ges
(t ota l no . o f pa g e s mu st b e a t le a st 8 0 b u t no t m o re tha n 1 5 0 )
Bi blio g r a ph y: R efer en ces lik e art i cl es, b ook s, web sit es et c., u sed i n
t h e p r o j e c t w o r k m u st b e i n c l u d e d i n t h i s s e c t i o n s t r i c t l y f o l l o wi n g t h e
c i t a t i o n st y l e ( r e f e r M L A s H a n d b o o k a n d o t h e r st y l e m a n u a l s )
Appendix
T h i s wi l l i n c l u d e p r i n t e d s e c o n d a r y d a t a ( o n l y i f i t i s v e r y c r i t i c a l ) a n d
a n y q u e st i o n n a i r e s u s e d f o r t h e s t u d y .
F o r t e x t b o o k s A. V . O p p e n h e i r a a n d R . W . S c h a f e r , D i g i t a l S i g n a l
P r o c e s si n g , E n g l e w o o d , N . J . , P r e n t i c e H a l l , 3 E d i t i o n , 1 9 7 5 .
F o r p a p e r s D a v i d I n su l a t i o n d e si g n t o c o m b a t p o l l u t i o n p r o b l e m ,
P r o c o f I E E E , P A S , V o l 7 1 , Au g 1 9 8 1 , p p 1 9 0 1 -1 9 0 7 .
F O R M AT T I N G Y O U R P R O J E C T R E P O R T
1.
2.
3.
4.
T h e p r o j e c t r e p o r t m u st b e p a p e r b a c k b o u n d ( sa m p l e a v a i l a b l e i n
th e li bra r y) D o n o t i n sert tra n spar en cy sh eet s i n t he r ep or t. D o n o t
use spiral bi ndi ng.
5.
T h e p r o j e c t r e p o r t m u s t c o n t a i n 8 0 -1 2 0 p a g e s. B u t n o t m o r e t h a n
1 5 0 p a g e s.
( R e f e r st y l e m a n u a l , - M L A s H a n d b o o k ) .
Outl ay of t he Re port:
T h e f i g u r e s a n d t a b l e s m u s t b e n u m b e r e d c h a p t e r wi s e f o r e . g . :
Fi g.2 .1 Bl o ck d ia gra m o f a ser ial bi nar y a dd er, T ab l e 3 .1 Pri mit i v e
36
C O VE R T I T L E P A G E & I N N E R T I T L E P A G E F O R M A T )
Gu i d e
Project Report submitted to the University of Mysore in partial fulfillment of the
requirements of IV Semester MBA degree examinations 200..
B. N. Ba h a d ur In s t i t ut e of M a n a ge me n t S ci e n ce s ,
University of Mysore, Manasagangothri,
M ys or e 5 7 0 0 0 6
( P r e p a re d b y B. N.B a h a d u r I n s ti t ut e of M a n a g e men t
S c i e n c e s. )