REDAÇÃO – Prof.

ª Marlise
Nome: ________________________________________________ nº: _____________
Análise Crítica Propaganda Social
Escolha uma propaganda impressa e responda às perguntas a seguir:
1. Qual o público-alvo dessa propaganda? Qual será seu ideal de felicidade?
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2. Que recursos verbais são utilizados para convencer o (a) leitor (a) de que ele (a) será feliz se comprar
o produto?
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3. Que recursos não-verbais são utilizados para dar essa sensação de felicidade?
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4. Na pirâmide de Maslow, qual necessidade humana é instigada?

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